Häagen-Dazs Serves Up A New Partnership With Wimbledon

Häagen-Dazs Serves Up A New Partnership With Wimbledon

Häagen-Dazs is delighted to announce that it has joined the line-up of prestigious Wimbledon partners to become the official ice cream of The Championships. The brand has secured a five-year partnership deal, beginning in July 2016, to become the certified ice cream of the world famous sports event. Building on the momentum and premium heritage […]

Strawberries Facing Stiff Competition at Wimbledon

Strawberries Facing Stiff Competition at Wimbledon

For years it has been synonymous with the quintessential English favourite, strawberries and cream. But this year chefs have noticed an astonishing surge in demand for something rather less traditional on the Wimbledon menus – pizza. Tennis fans have been snapping up the Italian staple since the Championships opened and caterers predict the comfort food […]