Alternative Meat Co. & Dave Hughes ‘Lamb-ast’ MLA Australia Day Ads in New Content

Alternative Meat Co. & Dave Hughes ‘Lamb-ast’ MLA Australia Day Ads in New Content

A new campaign for the Alternative Meat Co. (AMC) via Sydney PR/social agency Poem, has bit back against the idea that eating meat on Australia Day makes you more Australian. The Facebook video which pokes fun at early ‘Eat Lamb’ campaigns by Meat and Livestock Australia famously fronted by Sam Kekovich, highlights the increasing number […]