Co-Partnership Brands A Smooth Local from Australia’s Byron Bay

Co-Partnership Brands A Smooth Local from Australia’s Byron Bay

The Brook family have been farming Macadamia’s on their farm in the Byron hinterland since the 1980’s. In 2016 they launched Brookie’s Bryon Dry Gin, their first brand devoted to sharing Australia’s finest native ingredients one spirit at a time. Their positioning, ‘It’s in our nature’ talks to their values of rainforest conservation and natural […]

Cadbury Courts Chocaholic Football Fans with Premier League Holiday Giveaway

Cadbury Courts Chocaholic Football Fans with Premier League Holiday Giveaway

Cadbury and BD Network have teamed up with the Premier League to offer customers the chance to win a Premier League holiday with an end of season promotion. ‘You’re off’ will repurpose the infamous red card with a distinctly more appetising twist, with recipients holding their heads high as they jet off to sunnier climes for a football-themed foray – […]

Vegemite Puts Australia on Toast in ‘Tastes Like Australia’ Campaign

Vegemite Puts Australia on Toast in ‘Tastes Like Australia’ Campaign

As part of Vegemite’s ‘Tastes Like Australia’ campaign, a new promotion launches in Woolworths, where Vegemite are giving away unique limited edition toast stencils with the purchase of any Vegemite product. Ben Couzens, chief creative tinker at Thinkerbell, the agency behind the promotion said: “We’ve created a product that is designed to make spreading Vegemite […]

Wakefield Wines Launches Landmark Wine for 50th Anniversary, with Design by Denomination

Wakefield Wines Launches Landmark Wine for 50th Anniversary, with Design by Denomination

South Australian-based family-owned winery, Wakefield Wines, will release a rare, ultra-premium wine to celebrate 50 years of winemaking on 1st May, with standout packaging by drinks design specialist Denomination. The wine celebrates the founding purpose of the South Australian family winemaker, which was to craft new world wines to rival those of the old world, particularly […]

Billson’s Launches Craft Gins with Strategy and Design by Cowan London

Billson’s Launches Craft Gins with Strategy and Design by Cowan London

Billson’s brewery today reveals the launch of Billson’s Australian Dry Gin and Billson’s Beechworth Dry Gin, with strategy, brand and packaging design by independent, international design agency Cowan London. The launch not only marks a new direction for one of Australia’s oldest drinks manufacturers, it is also an example of how a brand can stand out in a market […]

Banrock Station’s redesign by WhatCameNext_ launches in Australia

Banrock Station’s redesign by WhatCameNext_ launches in Australia

Sydney based brand agency WhatCameNext_ has refreshed the South Australian winery Banrock Station, showcasing rare flora and fauna from the region to convey its commitment to the environment. The new Banrock Station design heroes the endangered Blue Mallee tree, as well as a number of species from the wetlands, such as the spiny daisy and Murray River […]

Billson’s Launches First Beers for 70-Years, with Designs by Cowan London

Billson’s Launches First Beers for 70-Years, with Designs by Cowan London

Billson’s brewery reveals its first alcoholic drinks for 70 years, with brand and packaging design by independent, international design agency Cowan London. This launch is not only a new chapter in the story of one of Australia’s oldest drinks manufacturers, it is also an example of how a brand can stand out in the increasingly […]

Hahn Launches New Ad Campaign by Thinkerbell for ‘Revolutionary’ Hahn Ultra Crisp

Hahn Launches New Ad Campaign by Thinkerbell for ‘Revolutionary’ Hahn Ultra Crisp

March 17 saw the campaign launch for Hahn Ultra Crisp — an innovative new product by the pioneering Australian beer brand Hahn. Five years in the making, Hahn Ultra Crisp boasts a revolutionary new brewing process using rice to create a cleaner, crisper tasting beer that also happens to be totally gluten free — the […]

Co-Partnership Provide Sleek New Branding for Modus Operandi Brewing Co’s Beer Cans

Co-Partnership Provide Sleek New Branding for Modus Operandi Brewing Co’s Beer Cans

Modus Operandi Brewing Co, one of the first Australian craft breweries to use aluminium cans, are introducing their famous beers into 375mL cans to expand their distribution and accessibility – But don’t worry, fans of the iconic 500mL ‘Silver Bullet’ will still find them as Limited Releases. Design agency Co-Partnership have again been entrusted to […]

WhatCameNext_ Brings Yak Ales to the Sydney Mardi Gras in Style

WhatCameNext_ Brings Yak Ales to the Sydney Mardi Gras in Style

Sydney based brand agency WhatCameNext_, the creative partner to one of Australia’s leading craft brewers. brought Yak Ales to the Sydney Mardi Gras 2019 in true party style. For this world-renowned festival celebrating inclusion and diversity, WCN_ took the brand to the next level by creating its full presence. The Yak Ales portfolio is a wide range of brews, […]

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