With this campaign, created by XXS Amsterdam, Schweppes is on the lookout for people with zero bar experience considering a serious career change to become a professional bartender. The chosen candidate will be monitored during his training in the new online series ‘From Zero to Bar Hero’ and will be supported by several experts in […]
One of the world’s most prestigious cocktail competitions is taking to the high seas to turn floating bartenders into mixologists extraordinaire. The Diageo Global Travel team announced the launch of the biggest ever Diageo Reserve World Class program, in partnership with four of the world’s leading cruise lines: Princess Cruises, Norwegian Cruise Line, Royal Caribbean […]
Matto Vanzi of Italy is the winner of the Bombay Sapphire World’s Most Imaginative Bartender competition. Matteo Vanzi took home the top honors at the global final in Tuscany, Italy, which saw him compete against professional bartenders from around the world for the accolade and a prestigious prize. The world’s fastest-growing gin brand by volume and […]
Kid Rock is upping the ante on his tour with a bold request – his very own personal bartender to create and serve Jim Beam cocktails during his cross-country “Best Night Ever” tour. Through a nationwide search, Kid Rock and Jim Beam are accepting applications from fans 21 and over who are ready to take […]