Corona Rebrands as ‘Mexico Extra’ for a Limited Period in Order to Aid Earthquake Victims in Mexico

Corona Rebrands as ‘Mexico Extra’ for a Limited Period in Order to Aid Earthquake Victims in Mexico

On September 19th, Mexico was rocked by a 7.1 magnitude earthquake, killing hundreds of people and injuring thousands more. In the wake of the disaster, government relief support didn’t come as urgently as needed so citizens and volunteer emergency workers banded together for rescue and reconstruction efforts. As the nation is their birthplace, Corona Mexico […]

Here Design Raises the Bar with Branding for Innovative Prison Coffee Roastery Redemption Roasters

Here Design Raises the Bar with Branding for Innovative Prison Coffee Roastery Redemption Roasters

Artisan coffee company Redemption Roasters has unveiled a new brand identity by Here Design. Each batch of Redemption Roasters coffee is prepared by inmates enrolled in a training programme at Aylesbury Young Offenders Institute, which aims to reduce reoffending rates through purposeful activity in an otherwise aimless confinement. Through a partnership with the Ministry of […]

Sipsmith Revives Rooftop Gin Experience With ‘Hot Fire Pokers’

Sipsmith Revives Rooftop Gin Experience With ‘Hot Fire Pokers’

Sipsmith, the London gin brand, is reviving its rooftop hot gin activation with an experience featuring a historical bar tool to heat the cocktails. The “Hot Gin Roof” event will give guests an insight into hot gin history. Each Sipsmith cocktail will be “poked” in front of customers which will heat it instantly to caramelise […]

Budweiser’s Alcohol-Free Beer Prohibition Stars in Anti-Drink Drive Christmas Campaign

Budweiser’s Alcohol-Free Beer Prohibition Stars in Anti-Drink Drive Christmas Campaign

Budweiser is using its new alcohol-free sub-brand, Prohibition, for an ad campaign tackling drink-driving over the Christmas period. The ads, which appear in out of home sites and digital platforms throughout December, are running in collaboration with the Department for Transport’s road safety campaign, THINK! The campaign was created by Anomaly and the media agency […]

McDonald’s Teams with Snapchat to Give Your Bitmoji a McCafé Pick-Me-Up

McDonald’s Teams with Snapchat to Give Your Bitmoji a McCafé Pick-Me-Up

Because nothing comes before coffee, even in augmented reality, McDonald’s has partnered with Snapchat to create a unique experience that satisfies people’s (and their Bitmoji’s) need for a quality cup of coffee. Thanks to McCafé, users will be able to use both the front-facing camera and the world-facing camera to give their animated Bitmoji a […]

Webb deVlam Captures the Spirit of Angola with New Beer Brand Luandina

Webb deVlam Captures the Spirit of Angola with New Beer Brand Luandina

Angola has launched its first 100% Angolan beer, with a comprehensive brand identity and design by Webb deVlam. Strategic brand design consultancy Webb deVlam were approached to come up with a brand identity for the premium beer that embodies the passion, spirit and optimism of the emerging Southern African nation. A National Celebration A two-year […]

Startup Brand Cantina Launches Argentinian Chimichurri Sauce with Design by OurCreative

Startup Brand Cantina Launches Argentinian Chimichurri Sauce with Design by OurCreative

New startup brand Cantina has launched an Argentinian chimichurri sauce, in a bid to tap into consumer demand for more complex flavours from around the world, with design by OurCreative. A vibrant and colourful identity reflects the product’s South American roots and authenticity. The design is inspired by the bright street art of Buenos Aires. […]

FrieslandCampina’s YAZOO Vanilla Gets a Shake-Over

FrieslandCampina’s YAZOO Vanilla Gets a Shake-Over

YAZOO, UK milk drink brand has given its much-loved vanilla recipe a shake-up. The new vanilla flavour is bursting with natural flavours and ingredients making it taste even better. Available now to wholesalers and retailers, the entire range of YAZOO milk drinks feature only natural flavours making it the perfect on-the-go drink for busy families. […]