Premium Italian liqueur Opal Nera relaunches around the world, with brand refresh by drinks design specialist Denomination. Opal Nera, a sambuca-based dark liqueur, was created by family-run Distillerie Francoli back in the 1980s, achieving great success globally. However, as competitor brands started to appear, its popularity was affected. The distillery approached Denomination to help address this, and […]
Vita Vodka has relaunched its core brand identity and packaging with a premiumised, refreshing, and distinctive identity created by global independent branding and innovation agency Dragon Rouge. The redesign is aimed at better reflecting Vita’s premium price point, quality ingredients and Mediterranean brand story, as it launched into the UK through a Rewards Crowdfunding Campaign. […]
RIEDEL FIRST IN THE NETHERLANDS TO OFFER ASI-CERTIFIED CARTON PACK
Premium Dutch fruit drinks manufacturer Riedel has once again opted for SIGNATURE PACK Full Barrier from SIG, this time for its Appelsientje Biologisch range of 100% pure and unsweetened fruit juices. The aseptic carton pack is made with polymers linked to plant-based renewable materials and continues to help Riedel’s ongoing commitment to sustainability. Riedel is also SIG’s first […]
Malta Balashi is Aruba’s own malt beverage. Despite being brewed in the heart of the Caribbean, the natural energy supplement’s outdated brand meant it was losing ground to imported competitors. Once again, Balashi turned to Thirst to reinvigorate one of their brands. In a category dominated by brown, malt-inspired brands, Thirst created a design that […]
Boundless Brand Design have been working with Pernod Ricard’s Royal Salute for the past two years to revitalise one of the worlds most sophisticated and opulent Scotch Whiskies, establishing an enchanting new brand world that reflects the stature and elevation of a brand rooted in British heritage. Royal Salute was created in 1953 with a […]
Charming and whimsical new platform brings to life the brand’s philosophy of ‘doing things better’
Ketel One family-made vodka has unveiled Drink Marvellously: a delightful and imaginative creative campaign inspired by consumers’ growing desire for better, more thoughtful drinks experiences without the fuss. Drink Marvellouslycaptures a world where magic surrounds the everyday; a world where everyone is welcome, and experiences are bettered by being together with friends (or charming strangers) […]
Hot Gin Cocktail Available At Waitrose London based makers of premium cocktail mixers, Tipplesworth, today announces the addition of a new seasonal product to its portfolio, the Festive Punch. Launching into Waitrose on 11th November, the new variant will be rolled out across 203 stores nationwide as well as online. Pitched as the perfect punch for […]
Creative agency Space has developed a new Monkey Shoulder advertising and communications campaign in collaboration with Los Angeles-based design agency Studio Number One (SNO). The campaign, which aims to recruit new drinkers, positions Monkey Shoulder as 100% malt whisky made for mixing and features a bold and distinctive identity that reflects the playful attitude of […]
As most of us prepare to usher in the holiday season and say goodbye to 2019, The FAB Awards (FAB) are working hard to prepare for another exciting year ahead. FAB, who are now open for entries for their 22nd edition in 2020, are the only International awards programme in the world that focus solely […]
Design agency Vault49 unveils fresh new packaging for Baileys’ Pumpkin Spice, featuring a stand-out copper bottle and new color palette. The contemporary refresh departs from Baileys’ classic black bottle and eschews traditionally dark and muted autumn colors to better engage millennial fans of the Pumpkin Spice trend and highlight the treat-worthy quality of the drink. […]