Müller FRijj, the iconic ready-to-drink milkshake brand, has launched a major gaming campaign across the UK, in collaboration with world-leading gaming adtech platform, Overwolf Ads. The activation marks an extension of Müller FRijj’s recent integrated campaign, ‘Just feel the URjj’, building on Müller UK & Ireland’s growing reputation for bold, humorous work, this time turning […]
A bold new campaign from Carlsberg Britvic and VCCP Blue sees a brand refresh which ‘ditches the dull’ and targets a new generation of J2O drinkers. Today J2O, the much-loved fruity drink from Carlsberg Britvic, launches a bold new brand refresh and integrated campaign created by VCCP Blue. With the aim of reintroducing itself to a new generation of […]
Kinnie, the original bittersweet soft drink of Malta, is expanding into new markets and strengthening its presence at home, thanks to an iconic and refreshed brand positioning, identity and packaging design developed by leading brand agency bluemarlin. First sipped in 1952, the positioning and identity have been crafted to resonate with a new generation of global […]
Aimed at attracting new Gen Z audiences, the newly modernised look pulls the iconic non-alcoholic drink firmly into the social landscape of today. London-based brand design agency Bloom has created a dynamic new visual identity for J2O, using the lens of modern socialising to redefine the iconic brand for a new generation while still appealing […]
Last year, phase one of the “Love the Taste” campaign drove a 15% increase in shoppers, and now it’s back and bigger than before Today, beloved soft drink Vimto announces the second phase of its award winning “Love the Taste” campaign across the UK. Featuring bold creative and a multi-format media plan created by Wavemaker […]
Creative branding studio Kingdom & Sparrow has partnered with Bristol-based craft brewery Arbor Ales to deliver a bold and vibrant brand refresh, coinciding with the brewery’s national supermarket rollout in M&S stores, and South West rollout in Tesco and Sainsbury’s. Since 2007, Arbor Ales has been a mainstay of Bristol’s independent beer scene. Known for their adventurous brews and […]
Kingsley Beverages UK has launched its value own- brand ‘Kingsley’ soft drinks in Heron Foods to target heatwave spenders. The Peterborough-based drinks business has listed its Cola, Cherryade, Orangeade, and Lemonade in 2 Litre bottles (RRP 80p) and multi-packs of six 330ml cans (RRP £2.00). The drinks will be hitting shelves across the country from […]
Lucozade and We Are Social Sport, the sports division of socially-led creative agency We Are Social, are bringing the energy to tradies across the country with ‘Tradies All Stars’ trading cards. In partnership with We Are Social Sport, Lucozade created ‘Tradie All Stars’ – a set of bespoke trading cards immortalising the nation’s hardest grafters, […]
B&B has partnered with The Herbtender on the launch of a range of five organic teas, crafted with adaptogens, functional mushrooms and herbs. The agency worked on the original brand creation of The Herbtender – covering brand positioning, creative strategy, naming, brand design and packaging – across its initial product offering of adaptogenic supplements. The […]
Strategic food and drink brand consultancy The Collaborators has worked with fellow B Corp and ethical bottled water brand One Water to refresh its brand identity and packaging – bringing greater warmth, purpose and clarity to a business founded on doing good. Set up in 2005 by Duncan Goose, One was created with a clear […]
