Biles Hendry Helps Consumers Understand Product Versatility For New Munchy Fingers from Ella’s Kitchen

Biles Hendry Helps Consumers Understand Product Versatility For New Munchy Fingers from Ella’s Kitchen

Long standing strategic design partner Biles Hendry has created packaging for Ella’s Kitchen Munchy Fingers, a new snacking range featuring chickpea based crunchy fingers for infants from 9 months.  This range helps Ella’s Kitchen, the UK’s leading baby food brand, continue to build on its mission of helping children develop a healthy relationship with food. Biles Hendry who are responsible […]

Trusted Partner Biles Hendry Takes Ella’s Kitchen into the Frozen Aisle

Trusted Partner Biles Hendry Takes Ella’s Kitchen into the Frozen Aisle

The UK’s number one baby food brand Ella’s Kitchen has moved into the frozen category for the first time under a new brand architecture and identity by independent brand and design consultancy Biles Hendry. Launching exclusively across Tesco stores in the UK and Ireland this month, the new Ella’s Kitchen range of healthy, tasty and […]

Branding and Design Consultancy Biles Hendry Gives Breakfast an Added Bounce

Branding and Design Consultancy Biles Hendry Gives Breakfast an Added Bounce

Following on from its huge success as the original protein energy ball, Bounce is making a leap into its first usage occasion category – breakfast biscuits – with creative by long-term strategic design partner, Biles Hendry. In 2011, Biles Hendry repositioned Bounce from a niche gym-goers’ energy booster to a ‘happy active’ lifestyle proposition. The […]

Ella’s Kitchen launches OddPops, a snack for older kids, with brand design by Biles Hendry

Ella’s Kitchen launches OddPops, a snack for older kids, with brand design by Biles Hendry

Having revolutionised the baby-food market with its best-in-category products, engaging tone of voice and innovative pouch format, the team behind Ella’s Kitchen is launching a savoury snack brand aimed at 4-7 year olds. Positioned as a healthier, tastier and better snack, the triangular wheat and potato pieces are popped not fried and contain only natural […]

Biles Hendry Gives Whisky a Quadruple Shot at the Millennial Market

Biles Hendry Gives Whisky a Quadruple Shot at the Millennial Market

Branding and design agency Biles Hendry has created a range of four blended scotch whiskies to appeal to millennials, in response to a new Creative Challenge on alcohol set by FMCG title The Grocer. Millennials are driving growth in the spirits sector, with gin experiencing the greatest surge, but blended scotch has failed to capitalise […]

Biles Hendry Hits All the Right Notes with a New Brand Story for Boutinot Wines

Biles Hendry Hits All the Right Notes with a New Brand Story for Boutinot Wines

UK wine importer and producer Boutinot has just launched a new brand identity and packaging for its trio of Riojas, called Vega del Rayo, with design by Biles Hendry. Branding and design agency Biles Hendry was tasked with taking Boutinot’s contemporary-style Rioja – made with grapes from the Carlos Serres vineyard in Haro – and […]

Boutinot Ventures into ‘The Underworld’ with New Wine Branded by Biles Hendry

Boutinot Ventures into ‘The Underworld’ with New Wine Branded by Biles Hendry

‘The Underworld thrusts a shovel into that unseen land of sticks and stones, of broken bones, the kingdom of roots. Above the ground the sun drenched vines flourish but their bounty is nothing without the sober grind of roots blindly winding into the Earth, the hidden hero of flavour, and of the place.’ Biles Hendry […]

Boutinot Wine Montevista Receives an Original New Look Courtesy of Biles Hendry

Boutinot Wine Montevista Receives an Original New Look Courtesy of Biles Hendry

Leading UK wine maker and importer Boutinot asked Biles Hendry to rebrand their Montevista range, a selection of Chilean wines comprising a Sauvignon Blanc, Chardonnay, Rosé Sauvignon Blanc, Merlot, Cabernet Sauvignon, and a Carmenère. The name literally means ‘mountain view’ and the brief was to reinvigorate the range, adding personality and capturing the spirit of […]