Forget the cards, with Christmas just around the corner Manchester FMCG brand design and innovation consultancy Brandon have rebranded a Christmas classic – the Brussels Sprout with their very own twist to celebrate the festive season. 54% of Brits think sprouts are in danger of losing their place on the Christmas dinner plate for good. One in […]
Leading British food manufacturer Samworth Brothers is launching a ground-breaking range of ready meals to appeal to everyday athletes, with brand identity and packaging by design consultancy Brandon. Responding to an increasing consumer demand for healthier convenience options, the meals, which come in three variants – Cajun Chicken, Turmeric Chicken and Pad Thai Chicken – […]
Yorica!, London’s premier ‘free-from’ ice-cream parlour, launches into the retail trade, with a striking new brand identity by design consultancy Brandon. Yorica!, which first opened in 2016 selling delicious ice-creams that are free from all 14 major allergens, has now made the shift from gelateria into the supermarket retail trade. The team at Brandon was […]
Birds Eye frozen ready meals relaunch with a new design that emphasises the authenticity of the cuisine and updates quality cues, with design by creative, design agency Brandon. To boost the presence of its range in multiple retailers, Birds Eye briefed Brandon to look at the packaging design, which was too disparate and needed refreshing. […]
Despite the trend for reducing sugar consumption and healthy living, the British just can’t shake their love of biscuits with 93% of us indulging in them. So where do the new product opportunities lie in the biscuit category? FMCG trade publication The Grocer asked brand strategy, design and innovation consultancy Brandon to create the next […]
Health and wellness food company Atkins Nutrition has launched Atkins Harvest, a new sub range of carb-lite, low sugar, gluten free bars, into the UK with strategy, identity and packaging design by Brandon. The new range aims to move Atkins into the gluten free aisle, as the trend for healthy eating continues to sweep the […]
Birds Eye is disrupting the frozen fish sector with a new identity and packaging for its premium Inspirations range created by Brandon. Brandon’s design uses mouth-watering images of food on the front of pack, inspired by the editorial style of food photography currently seen in food and lifestyle publications. Brandon’s work moves away from the rest of […]
Birds Eye has made a departure from its 10-year Masterbrand strategy with the introduction of new packaging designs for its Simply Breaded and Harry Ramsden’s ranges. The reinvigoration of the brand was conceived and executed by brand design consultancy Brandon, who was tasked with drawing the consumer back to the brand as own-label supermarket branding […]