Kallø, the leading organic rice cake brand owned by Wessanen UK, is set to launch an unusual fast food experience that will serve a variety of takeaway favourites but with a healthier twist. Open for three days morning, noon and night, the London pop-up will mimic the look and feel of a fast-food restaurant offering […]
Whole Earth, a leading peanut butter brand in the UK, has launched a new integrated advertising campaign to promote the different ways in which people can enjoy eating peanut butter. The campaign has been created by independent creative agency isobel, and comprises outdoor, digital and social. Whole Earth appointed isobel as their lead creative and social agency […]
Deira City Centre recently launched an exciting campaign which allows shoppers to physically experience the ‘taste of victory.’ Due to the high temperatures and harsh outdoor environment, summer is generally the busiest period for malls in the region. City Centre Deira’s campaign, which is being executed during Dubai Summer Surprises, aims to go beyond the […]
Handmade, small-batch Mermaid Gin, produced by the Isle of Wight Distillery, has been proving highly popular among passengers at Gatwick Airport thanks to the presence of a pop-up tasting experience run by Blackjack Promotions. Throughout August, Blackjack’s Mermaid Gin brand ambassadors have been spreading the word about the craft spirit to Gatwick passengers, explaining how […]
Walkers is reminding parents just how irresistible Wotsits, Monster Munch and Quavers are – marking the first time all three have aired on TV in 10 years. Rather than focusing on children, the campaign targets adults, with the aim of sparking the latent love that they have for crisps. Created by AMV BBDO, the spot […]
To show that there’s a glass and a half of goodness in everyone, Ogilvy Singapore invited people to sacrifice the extra milk of their favourite chocolate bar and donate it to malnourished kids. To do so, they created the Generosity Bar, a Cadbury Dairy Milk chocolate from which they removed the milk. Each time you […]
This Father’s Day, Great Northern Brewing Co. is inviting Australians to do something with their dads that he won’t forget. For most of us, memories of the great outdoors begin with our fathers. To revisit those bonding experiences, Great Northern Brewing Co. and TBWA Sydney is encouraging you to go camping again with your dad […]
OREO, one of the world’s favourite cookie, has teamed up with man-of-the-moment Lewis Capaldi for a quirky new content push which sees him twisting, licking and dunking a pack of OREO cookies, and auctioning it on eBay, to raise money for charity. The initiative was developed in partnership with creative agency ELVIS. As part of […]
72andSunny has launched its first work for Lion, with a brand launch for Kosciuszko Pale Ale. This is Lion’s first focused marketing campaign for the brand, and 72andSunny created the brand aesthetic, design and comms, including film, social and OOH. A spokesperson from 72andSunny said: “The 72andSunny team has collaborated effortlessly with the Kosciuszko brand […]
MullenLowe London has launched a new campaign entitled ‘A Little Bit Fancy’ for Choco Leibniz, a range of biscuits from international sweet biscuit manufacturer, Bahlsen. The humorous spot highlights the perceived poshness of Bahlsen biscuits and in particular Choco Leibniz. It features a series of people slowly becoming posher while eating Choco Leibniz. The light-hearted […]