Skippy®’s Food-Centric Ads by BBDO Minneapolis Debut the Smoothest Way to Eat PB&J

Skippy®’s Food-Centric Ads by BBDO Minneapolis Debut the Smoothest Way to Eat PB&J

Skippy’s new PB & Jelly Minis are made with three key ingredients: smooth peanut butter, jelly, and bakery bread. To promote this trifecta, BBDO Minneapolis have created a new spot that utilises three vertical screens to give each ingredient its own stage. Such a method gives the video life beyond the initial broadcast, as the […]

Mike’s Hard Lemonade Celebrates Momentous Occasions in New Ads by Havas Chicago

Mike’s Hard Lemonade Celebrates Momentous Occasions in New Ads by Havas Chicago

Multidisciplinary studio Golden LA captures the joy of momentous occasions with a series of spots for Mike’s Hard Lemonade. Created by Havas Chicago, director Ross Cooper brings his knack for pioneering visual techniques to craft the trio of dynamic ads. Airing on May 6 on broadcast, the three new spots of “The Brighter Times” summer […]

Schweppes Embraces the Power of the Meme in New Campaign by Grey Tel Aviv

Schweppes Embraces the Power of the Meme in New Campaign by Grey Tel Aviv

Great Guns’ Tal Zagreba has directed a brilliantly zany new campaign for Schweppes to launch its new energy drink. Creatively devised by Grey Tel Aviv and produced by Rabel, the comedic new ad expands the beverage brand’s appeal to younger audiences by harnessing the power of the meme.  Centring around the idea that Schweppes Energy […]

Cadbury Dairy Milk Freddo Treasures Sails onto Screens for First Time, to Inspire Everyday Family Adventures

Cadbury Dairy Milk Freddo Treasures Sails onto Screens for First Time, to Inspire Everyday Family Adventures

Cadbury has unveiled a new £6 million marketing campaign celebrating the launch of new Cadbury Dairy Milk Freddo Treasures. The campaign by VCCP, aims to inspire parents to say ‘yes’ to everyday adventures with their family, showcasing how Freddo Treasures are perfect for an inspiring and fun adventure. The creative highlights the fun families can […]

Foster’s Friday Campaign Looks to Kick Off the Weekend with the Return of Brad and Dan

Foster’s Friday Campaign Looks to Kick Off the Weekend with the Return of Brad and Dan

Australian-born lager Foster’s – one of the most loved beer brands in the UK – is looking to put the fun back into Friday with a major on-trade campaign featuring the brand’s well-loved Aussie agony uncles Brad and Dan. The campaign, Foster’s Friday, gives drinkers the chance to win £1,000 in cash plus other prizes of […]

Vegemite Puts Australia on Toast in ‘Tastes Like Australia’ Campaign

Vegemite Puts Australia on Toast in ‘Tastes Like Australia’ Campaign

As part of Vegemite’s ‘Tastes Like Australia’ campaign, a new promotion launches in Woolworths, where Vegemite are giving away unique limited edition toast stencils with the purchase of any Vegemite product. Ben Couzens, chief creative tinker at Thinkerbell, the agency behind the promotion said: “We’ve created a product that is designed to make spreading Vegemite […]

BrewDog Hacks Waze in Brazil to Highlight the Risks of Drunk Driving

BrewDog Hacks Waze in Brazil to Highlight the Risks of Drunk Driving

The traffic in Brazil is considered one of the most violent in the Americas, with Sao Paulo being the state with the highest number of road traffic deaths and drunk driving being the second largest cause of these deaths, according to recent data from the World Health Organisation (WHO). During popular festivals, the numbers grow […]

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