For its latest campaign, the world’s biggest-selling spirit will bring the JINRO Discovery Bar to London’s leading food festival, Taste of London. The JINRO Discovery Bar is designed to bring the flavour and spirit of Korea’s favourite soju to Regent’s Park via immersive activities, games and sampling. “We are excited to bring the passion and […]
Advertising Burst Centres On Authentic Taste And Unique Colour Nurture Brands is supporting its fast-growing Rebel Kitchen Coconut Water with its first-ever outdoor advertising campaign. The activity – with a media value of £250,000 – covers six-sheet posters located in and around train stations and commuter hubs, across London and the South-East. Four executions each […]
Morrisons and Leo Burnett UK is highlighting Morrisons’ direct relationship with British farmers and fisherman as well as its commitment to getting quality produce onto the nation’s tables in its new integrated brand campaign, Fresh from Market Street. At the heart of the campaign are three 30” films –Fish, Veg and Meat – directed by award-winning filmmaker Nick […]
Healthy children’s food brand Little Dish has launched its first ever major brand building ads with a clever, funny OOH, radio and digital campaign capturing and celebrating the reality of mealtimes with young children. The work, launching today on radio, OOH and online across the UK features a bold headline claim: ‘Guaranteed to be eaten by […]
In the UK, Cadbury takes over Piccadilly Lights today with its iconic Cadbury Dairy Milk chunk Today, Cadbury Dairy Milk is launching ‘It could only be… Cadbury Dairy Milk’, an integrated campaign developed by global creative agency of record VCCP, that aims to celebrate the iconic taste of Cadbury Dairy Milk. The equity-driving product campaign brings to life the unmistakable slow […]
Jacksons of Yorkshire launches their new brand re-positioning campaign this week (19th May). This is the first work to launch since Red Brick Road won the brand re-positioning brief in in 2024 and marks the brand’s first appearance on TV. The new “Rise Up” brand platform signals the quality and pride in every Jacksons loaf. Thanks […]
KFC and Fiesta team up to launch a special edition of the classic Fresquito lollipop shaped like a chicken drumstick. A group of children interact with different media to give a playful nod to a product designed for children.. The campaign was created by PS21, with media planning by Arena. KFC and Fiesta have joined […]
THE NEW ‘NON-SWEET’ DRINK RANGE LAUNCHES NEW CREATIVE CAMPAIGN CANS, the new non-sweet drink brand that launched into the UK in March, has just unveiled the new CANS CREW – a team of animated characters who not only tell the brand’s story but also take on the role of its main ambassadors. With a focus […]
Warburtons, the UK’s largest bakery brand, continues its tradition of partnering with Hollywood royalty for its iconic storytelling adverts, unveiling Academy Award-winning actress Olivia Colman as the star of the latest ad, ‘The Inspection’. The campaign creative was developed by Joyful & Triumphant, with the support of McCann Manchester for social, and the advert was […]
Heineken® has unveiled its latest campaign, inspiring consumers to get social off socials as a way to combat feelings of digital overload. In a world where adults are feeling increasingly overwhelmed by their social media feeds*, Heineken® is seeking to remind people of the power of real-life socializing by – ironically – tapping into the […]