With Christmas shortly upon us, Brownes Dairy has launched its first ever Christmas TVC via Meerkats for ‘Santa’s Favourite Milk’. The spot celebrates the joy of giving and saying thank you – and not just to the man in the big red suit. The mums at Brownes know all too well that with rituals of […]
What started as an attempt to know their audience’s plans on a dull evening, became one of the most heartwarming things that a brand did. Society Tea, the 30-year-old Indian chai brand decided to surprise one of their biggest fans who was to undergo heart surgery. #Saturday evening looks a little dull this weekend. What […]
The Macallan, the world’s most precious single malt, is launching its first ever global advertising campaign across television, cinema and digital channels. In the USA, the campaign rolls out nationally across digital and social. The focus of the campaign, a 90-second hero film titled “Make The Call”, launched on Monday November 19, 2018. Focusing […]
McDonald’s is bringing back its ‘Reindeer Ready’ campaign for the second year as it looks to remind customers of its role during the festive period. The campaign, which launched on November 18, shows Father Christmas and his reindeer visiting house after house on Christmas Eve dropping off presents for the children. However, while Santa […]
About two-thirds of Japan’s land mass is covered by forests, making it one of the counties with large forested areas. Planted forests account for about 40% of forests and require a process called thinning, which is the removal of some trees to make room for the growth of others, primarily to grow trees suitable […]
‘Cocktail Porter‘, an Australian-first subscription service that delivers a premium designer cocktail experience direct to customers’ homes, has recently launched. It will enable people to enjoy bespoke cocktails at home and is brought to market by specialist drinks company Sweet&Chilli via Leo Burnett Sydney. Cocktail Porter is the first project to launch out of Leo […]
Ragusa is one of the most popular brands in Switzerland. The traditional chocolate produced by family company Camille Bloch was invented over 75 years ago, and has stayed true to itself ever since. Ragusa has “The same basic recipe, traditional premium quality and the same edginess,” explains Fabienne Leuenberger, Brand Manager at Ragusa. When […]
Burger King is hijacking the biggest shopping week of the year by making other brands buy fans a Whopper sandwich through a new web portal. Whopper Shopper is a new website from the BK brand that only features online banner ads from other brands so that they can be the ones to pay for […]
Uncommon Creative Studio launches Halo’s new campaign ‘Beyond the Asterix’ aiming to transform consumers’ awareness about the damage coffee capsules are doing to the planet. The campaign will demystify the confusion around what coffee capsules are made of and how best to get rid of spent capsules. Halo is the world’s first fully home […]
The Big Mac, the iconic “two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun”, sandwich turns 50 this year. To celebrate the McDonald’s menu item’s longevity, TBWA\Paris has crafted a campaign featuring patrons in retro looks from the various decades of its existence. The campaign shows that, over the past […]