Piccolo Expands Baby and Toddler Cooking Range With Nine New Products
Piccolo Expands Baby and Toddler Cooking Range With Nine New Products
Piccolo adds duo of high fibre Melts and Bars to its kids’ snacking range
New Mighty Melts and Oaty Bars are high in fibre, gluten free and contain no added sugar Melts RRP: £0.85 per 6g bag, available in Sainsbury’s from 13 September 2020 Bars RRP: £2.95 per multipack (6 x 20g bars), available in a new retailer from 28 September 2020
Premium baby and toddler brand, Piccolo, is launching a new duo of high fibre melts and oat bars. This comes as part of its growing portfolio of products, ranging from infant formula to snacks. The family-owned challenger brand is launching the snacks to support back to nursery and school occasions. They also aim to support […]
Challenger brand, Piccolo, simultaneously kicks off first out-of-home advert and TV debut
Piccolo, the UK’s fastest growing baby and toddler brand, has kicked off a duo of marketing activity with adverts on Sky and an out-of-home campaign all focused on its launch into the formula category. Aiming to steer away from the stereotypical milk adverts that consumers expect and to show the realities of everyday parenting, the […]