adam&eveDDB demonstrates the power Dreamies has over the nation’s cats with a new campaign showing how just one shake of a pack of Dreamies can instantly win over any feline. The campaign sees the launch of adam&eveDDB’s new ‘All It Takes Is A Shake’ global brand line for the Mars, Incorporated-owned brand, which launched initially […]
KFC partnered with Super Deluxe to run a four-hour live stream of cats exploring a model of the brand’s mascot and founder Colonel Sanders. The agency broadcast live footage of the felines exploring a six-foot effigy of the Colonel on Facebook Live. It’s believed around 1m viewers tuned into the spectacle, with 700,000 watching […]
Purina Philippines, together with NuWorks Interactive and Philippine Animal Welfare Society (PAWS) launched a campaign that featured a different kind of noche buena treat for forgotten rescue cats. The campaign also featured an online donation drive to augment PAWS’ food supply for the said cats beyond the holidays, through Pet Warehouse, the biggest Philippine […]