McVitie’s Launches Comical New Film for Jaffa Cakes Starring UK TV Star Joey Essex

McVitie’s Launches Comical New Film for Jaffa Cakes Starring UK TV Star Joey Essex

 McVitie’s launched a comedy hero film for its new Jaffa Cakes Nibbles campaign, ‘Jaffa Whaaaaat?’, starring popular TV star Joey Essex. The integrated campaign sees McVitie’s pleading with Jaffa fans to help describe the new McVitie’s Jaffa Cakes Nibbles, which launched last month, after the brand confessed it had no idea what it had created. […]

Design Bridge Draws on Eclectic English Folklore to Reignite the Appeal of a Fortnum & Mason Classic

Design Bridge Draws on Eclectic English Folklore to Reignite the Appeal of a Fortnum & Mason Classic

Design Bridge announced details of their latest work for Fortnum & Mason: reinvigorating the iconic British retailer’s classic County Biscuits. The branding experts have injected new appeal into the product with packaging design that depicts quirky English folklore from the counties each biscuit originates from – Cornwall, Lancashire, Yorkshire and Shropshire. It’s the latest instalment […]

Cadbury Creme Egg Hacks Some of the UK’s Biggest Brands for Real-Time ‘Easter Egg’ Hunt Around Waterloo Station

Cadbury Creme Egg Hacks Some of the UK’s Biggest Brands for Real-Time ‘Easter Egg’ Hunt Around Waterloo Station

Cadbury Creme Egg has partnered with some of the UK’s biggest brands to launch a takeover of out-of-home sites around London’s Waterloo Station. The initiative was developed in partnership with creative agency ELVIS. The ad-takeover aims to build on the momentum behind 2019’s Creme Egg Hunting Season campaign, which sees Cadbury Creme Egg hacking the […]

Shoppers Find Premier League Legends in Unexpected Places in New Cadbury Social Content Push

Shoppers Find Premier League Legends in Unexpected Places in New Cadbury Social Content Push

Cadbury has revealed a social content push to support the return of its ‘Buy a Legend, Win a Legend’ promotion, featuring football legends Jamie Redknapp and Gary Neville. The initiative was developed in partnership with creative agency ELVIS. As part of this year’s ‘Buy a Legend, Win a Legend’ campaign, which is now in its […]

Ogilvy Mumbai and Cadbury Dairy Milk Launch a New ‘Kiss Me’ Campaign for Silk Hazelnut

Ogilvy Mumbai and Cadbury Dairy Milk Launch a New ‘Kiss Me’ Campaign for Silk Hazelnut

Cadbury Dairy Milk Silk has always delighted its audiences with unique eat experiences. Kicking off the new year, we are bringing you another delicious novelty – Silk Hazelnut. An irresistible combination of rich creamy chocolate and whole Turkish hazelnuts. Hazelnuts are unknown in India – this was the challenge. How do we tell another irresistible […]

Kinder Joy Launches New Ad During the Oscars Celebrating its Tagline: A Little Surprise Goes A Long Way

Kinder Joy Launches New Ad During the Oscars Celebrating its Tagline: A Little Surprise Goes A Long Way

Kinder Joy, the uniquely surprising treat made especially for kids with parents in mind, for the second time launched a new television commercial during The 91st Oscars on Sunday, February 24, 2019. The new 30-second advertisement, “Why You Do It,” taps into the pivotal role that parents play in creating everyday surprises for their children. […]

Eclipse Mints Launches New ‘Share a Little More’ Brand Platform via Clemenger BBDO

Eclipse Mints Launches New ‘Share a Little More’ Brand Platform via Clemenger BBDO

Eclipse Mints and Clemenger BBDO Sydney have launched a new brand platform, Share a Little More.  The new platform represents a shift for the brand as it looks to inspire and celebrate real, authentic moments and the role that sharing a mint has to play in creating a moment of connection.  Launched via a spot […]

People Complete Ridiculous Tasks for Candy in New Carletti Campaign

People Complete Ridiculous Tasks for Candy in New Carletti Campaign

Director, Peter Harton, who is represented by Great Guns (exclusively in the UK, US, Asia, India, and ME), unveils a series of quirky commercials for Danish confectionery company, Carletti. Created by agency, Envision, and produced by TorpBerthelsen, the four 30-second adverts show people inventing bizarre excuses to reward themselves with Carletti candy. Each of the four […]

TBWA\Chiat\Day Unveils Special Edition Chocolates Representing Various Relationship Behaviours

TBWA\Chiat\Day Unveils Special Edition Chocolates Representing Various Relationship Behaviours

Ahead of Valentine’s Day in 2019, The One Love Foundation and TBWA\Chiat\Day NY have teamed up to launch the second instalment of #LoveBetter, an important campaign designed to encourage conversation on the differences between healthy and unhealthy relationships. This year’s campaign transforms the king of all Valentine’s treats – the box of chocolates – into a provocative […]

New Creamy SNICKERS 360 Campaign Helps Smooth Things Over

New Creamy SNICKERS 360 Campaign Helps Smooth Things Over

SNICKERS’ new 360 campaign kicks off on TV, digital, social and public relations in January. At the centre of the campaign lies the brand’s latest 2019 innovation — new Creamy SNICKERS — now available nationally in Almond Butter, Peanut Butter and Maple Almond Butter. The new Creamy SNICKERS Bars feature everything fans love about the […]

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