Gaming fans in the U.S. will soon be able to experience the next level of play thanks to the biggest gaming promotion in Mountain Dew and Doritos brand history. This fall, celebrating a new generation of gaming, the Mountain Dew and Doritos will give fans the opportunity to get their hands on thousands of Xbox […]
The nation’s favourite mariachi band, that recently bagged multiple FAB Awards, return to screens and stages this summer with a fresh new party anthem, slicker outfits and a bucket load of hair gel! Doritos is excited to launch its summer campaign, which sees Mariachi Doritos put their iconic Mexican stamp on the party anthem, I […]
Sour Punch, the maker of those mouthwatering “straws,” is bringing its Punchies characters to life in a sour, chewy, soft shell candy this spring. These wacky characters, visible on the Sour Punch Straws package, are formed into chewy, bite-size candy that packs the perfect punch of fruity sweet and sour—and will be available nationwide in […]
Draftfcb London print campaign celebrates first UK factory to manufacture OREO. To celebrate the opening of the first factory manufacturing OREO in the UK, Draftfcb London have put together a print campaign honouring Sheffield’s unique heritage. Inspired by OREO’s recent Daily Twist campaign commemorating the cookie’s 100th Anniversary, the new print ads feature local legends […]
PepsiCo’s Frito-Lay division officially kicked off its national marketing efforts in support of Cracker Jack’D snacks – a product line-up bursting with flavor and designed to tackle hunger in between meals – which was unveiled earlier this year. To celebrate the Cracker Jack’D brand, actress Ashley Tisdale will host a unique sampling and meet-and-greet event […]
Wonder if I gave an OREO to the big bad wolf, what might happen? In its newest campaign, which debuted with a 90-second TV spot on Sunday evening, the World’s Favorite Cookie answers this question by exploring how something as small as sharing an OREO cookie can create a positive change in perspective. The campaign, […]
Until now, the will of the Force has sought to bring balance to the universe, and with Pringles in the picture, the Force has a new mission – to deliver snackable fun. As part of the Pringles and Star Wars “The Force For Fun” promotion, more than a thousand fan-generated video ideas were crowdsourced through […]
Ruffles potato chips, one of the flagship brands from PepsiCo’s Frito-Lay division, is about to unveil a new cast of characters. Enter Ruff McThickridge and his closest buds, Bo Dato, Mora Crunchy and the Bomb-Defusing Sloth, a group of self-described hotshots sure to make any 1970s action movie hero proud. The gang headlines the Ruffles […]
To help people ‘take a break’ from online connectivity, chocolate brand Kit Kat created a ‘Free No WiFi Zone’—a bench that blocks off WiFi signals. Created with the help of ad agency JWT Amsterdam, this outdoor advertising campaign by Kit Kat aims to ‘disconnect’ people from their emails, Facebook updates, hashtags and likes. Instead, people […]
With the average adult consuming about 2.3 pounds of garlic each year, the demand for garlic in the U.S. clearly speaks for itself. In fact, Americans regularly turn to the flavorful bulb to add a delicious twist to just about any dish – from appetizers and main courses to desserts and even snacks. Now, as […]