How do you eat yours? – Cadbury breathes new life into iconic Creme Egg tagline in integrated campaign from VCCP

How do you eat yours? – Cadbury breathes new life into iconic Creme Egg tagline in integrated campaign from VCCP

Cadbury and its global agency of record VCCP London has today launched its latest film for Creme Egg as part of a fully integrated campaign which brings back the classic ‘How do you eat yours?’ tagline for the first time in 20 years. The campaign builds on the original message that everyone has their own way of eating […]

Cadbury Creme Egg Hacks Some of the UK’s Biggest Brands for Real-Time ‘Easter Egg’ Hunt Around Waterloo Station

Cadbury Creme Egg Hacks Some of the UK’s Biggest Brands for Real-Time ‘Easter Egg’ Hunt Around Waterloo Station

Cadbury Creme Egg has partnered with some of the UK’s biggest brands to launch a takeover of out-of-home sites around London’s Waterloo Station. The initiative was developed in partnership with creative agency ELVIS. The ad-takeover aims to build on the momentum behind 2019’s Creme Egg Hunting Season campaign, which sees Cadbury Creme Egg hacking the […]

Cadbury Eggs on Fans to Celebrate Easter with Snapchat Sponsored Lens

Cadbury Eggs on Fans to Celebrate Easter with Snapchat Sponsored Lens

Cadbury Creme Egg is set to become the first UK confectionery brand to use the Snapchat ‘Sponsored lenses’ platform. Launching on March 12 and available for 24 hours only, the special filter will allow Snapchat users to give their selfies a Cadbury Creme Egg twist. Those using it can create images showing Cadbury Creme Eggs spilling […]