Iconic Dabur brands strengthened through strategic design and brand curation by bluemarlin

Iconic Dabur brands strengthened through strategic design and brand curation by bluemarlin

Even market leaders need to evolve to stay ahead. bluemarlin, the Mumbai- and London-based global brand and design consultancy, partnered with Dabur to refresh two of India’s most iconic household brands – Réal Fruit Power and Red Paste for Teeth & Gums – demonstrating how strategic design and proactive brand curation can drive business growth. Both […]

WOW Design India Brands Dabur’s Real VOLO

WOW Design India Brands Dabur’s Real VOLO

WOW Design India has partnered with Dabur for the brand creation and packaging design for its new fruit fizzy drink, Real VOLO. It all started after Prime Minister, Narendra Modi urged cola companies to add fruit juice to their fizzy drinks. The current rules stipulate that a minimum 10% fruit juice or pulp (5% in […]