Absolut Comeback / Recycle – Sustainability wins with bold redesign.

Case Study: Winner of 2 x Gold FAB Awards and Joint Winner of FABulous ( Best In Show ) Packaging Design at The 22nd FAB Awards

Absolut Comeback / Recycle – Sustainability wins with bold redesign.

FAB News are looking at back at some of the outstanding projects that were awarded at the recently concluded FAB Awards. We spoke with John Lagervist, Executive Creative Director at Drama Queen Communications. Their Absolut Comeback / Recycle project won 2 x Gold FAB Awards and a joint FABulous ( Best in Show ) for […]

Walker & Drake Launch Unique ‘Cold Pressed’ Dog Food

Start-Up dog food manufacturer Walker & Drake emerge into the market with their unique ‘Cold Pressed’ dog food to take their competitors by storm.

Walker & Drake Launch Unique ‘Cold Pressed’ Dog Food

The owners of Walker & Drake approached The Brand Nursery for help to develop their brand identity and packaging for their unique ‘Cold Pressed’ dog food. There are very few manufacturers of this type of product in the UK, and the benefits of ‘Cold Pressed’ are higher levels of nutrients compared to that of standard […]

Seymourpowell reinvigorates iconic global beer brand Miller Genuine Draft with identity and packaging refresh

Molson Coors brand, Miller Genuine Draft, launches global rebrand with sleek and sophisticated new identity. Seymourpowell create a premium brand image through a simplified and sharpened Miller Genuine Draft identity to connect with brand-savvy demographic

Seymourpowell reinvigorates iconic global beer brand Miller Genuine Draft with identity and packaging refresh

Strategic design and innovation agency Seymourpowell can reveal the details of its global rebrand for the Molson Coors beer brand, Miller Genuine Draft, which sees the beer company unveil a revitalised identity and a more premium offering for one of the United States’ most popular beers. The new livery is launching across 50 global markets, […]

The Space Creative brings moments of decadent goodness with the launch of Delushious

The Space Creative brings moments of decadent goodness with the launch of Delushious

Delushious is a start-up created by Rob Lewis, the chef and horticulturalist at the educational charity Jamie’s Farm where he has the daily challenge of persuading young people to swap mobile phones and energy drinks for pitch forks and healthy food. Rob quickly realised the only way to do this was to master the art of creating nutritious […]

L.A Brewery unveils new champagne-inspired kombucha, with design and branding by Here Design

L.A Brewery unveils new champagne-inspired kombucha, with design and branding by Here Design

British kombucha brand L.A Brewery is launching a new Sparkling English Rose variant with design and branding by London-based studio Here Design. Brewed in Suffolk, L.A Brewery produces naturally effervescent non-alcoholic drinks and was founded by kombucha-brewing expert Louise Avery. This latest project builds on a longstanding relationship between L.A Brewery and Here Design, who have been working together since […]

Path helps reinvent the noodle-pot for a health-and-convenience-seeking Instagram generation!

Path helps reinvent the noodle-pot for a health-and-convenience-seeking Instagram generation!

Award winning design consultancy Path, have partnered with Westmill Foods to transform the noodle-pot shelf with a vibrant and healthy new brand. The coloured noodles of Noodl Plus are infused with charcoal, turmeric and other super nutrients to bring visual excitement, taste and health to an otherwise stale category. Westmill, known for their range of authentic […]

FAB Provides much needed Cheer with The 22nd FAB Awards Winners Show on YouTube

FAB Provides much needed Cheer with The 22nd FAB Awards Winners Show on YouTube

The FAB Awards provided a bit of much needed cheer this week with the 22nd Edition of their Awards streamed “online” due to the Covid situation. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 22nd FAB Awards! FAB […]

Echo Falls unveils sophisticated new look and fresh positioning to attract new audiences

Echo Falls unveils sophisticated new look and fresh positioning to attract new audiences

Echo Falls has unveiled a redesign across its entire portfolio, alongside new brand positioning intended to recruit younger shoppers and expand the category.  The £135m brand from Accolade Wines has given its collection a fresh look, with a modern and sophisticated design incorporating a new ‘waterfall’ asset. Created to stand-out on shelves, the designs will complement […]

A new identity for Aqua Libra, the UK’s leading sparkling-infused water

A new identity for Aqua Libra, the UK’s leading sparkling-infused water

Leading soft drinks company Britvic have partnered with global brand-led creative agency BrandOpus to create a new identity and packaging design for Aqua Libra. The rebrand aims to drive category growth and increase market share by extending the brand’s appeal to the mainstream carbonated soft drink market. Following its heyday in the 1980s as a […]

Nude Brand Creation develops new visual identity and packaging for leading Romanian beer brand Timisoreana.

Nude Brand Creation develops new visual identity and packaging for leading Romanian beer brand Timisoreana.

Leading Romanian beer brand Timisoreana is launching a new identity and packaging with design by Nude Brand Creation.  With more than 300 years of history and continuous care and craftsmanship, the bold new design is a celebration of past, present and future times and helps build a stronger National pride in Romania. The Timisoreana brand […]

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