Cathay Pacific Airways, Hong Kong Beer Company and McCann Worldgroup have collaborated to create Betsy Beer, the world’s first ale brewed specially for 35,000 feet. Named after their first ever aircraft, Betsy Beer fuses aviation science with traditional brewing techniques, to create a unique brew that tastes great anywhere in the world, but especially up […]
Did you ever have such a wonderful dream that you hoped it would not end? This is the very subject being addressed in a new advertising campaign by the California Milk Processor Board (CMPB), the creator of GOT MILK? The CMPB is showcasing another occasion during the day to stop and have a glass of […]
