Previously known as “Burger King”, the fast-food chain has announced a change in its name to “Fries King”. After placing giant ‘Wi-Fries’ on the streets to promote its new french fries Satisfries, the brand has made a bolder move to revamp its corporate identity. http://youtu.be/ItllgcH46cE The name change unveiled on Twitter and Facebook, has been […]
Whether you’re looking for something special for the Christmas table or some stocking filler treats, the Christmas Food and Craft Market at Tudor Farmhouse Hotel on Saturday 23 November will be an Aladdin’s cave of local treasures. Showcasing a variety of the region’s tastiest talent in food and drink, alongside some irresistible festive gifts, you’re […]
Dairy produce brand Anchor has rolled out a new product range, Anchor Pastry, with brand and packaging design by Elmwood. The range will roll out on 19 October across Asda supermarkets nationwide, with Elmwood tasked to ensure that the main brand’s key qualities were evoked by the new product packaging, which will include the proposition […]
Mondelez International, the world’s pre-eminent maker of chocolate, biscuits, gum, candy, coffee and powdered beverages, is celebrating its first anniversary as a new company with month-long festivities and volunteer activities for its 110,000 employees around the world. One year ago today, Kraft Foods Inc. became Mondelez International, Inc. after spinning-off its North American grocery business. […]
http://youtu.be/D5wwDVq8TFU You might think you’re buying quality chicken. But can it sing rousing renditions of “Don’t You Want Me” by the Human League, “Sister Christian” by Night Ranger and “Africa” by Toto? Didn’t think so. Foster Farms chicken can, though, judging by the comical new spots below from Goodby, Silverstein & Partners, which has been […]
Tesco has unveiled the details of its new Love Every Mouthful advertising campaign as it looks to revive its fresh food image as supermarkets compete fiercely on quality rather than just price. Tesco’s Love Every Mouthful campaign kicked off on TV on September 29 and will be followed by cinema, outdoor, social media and print […]
There’s nothing quite like a warm, homemade meal, but some of us don’t have the privilege of enjoying one every day. In Greece, this doesn’t seem to be a problem. Social website, ‘Cookisto’, brings foodies, cooking enthusiasts, and just about any hungry person together through food—delicious, home-cooked meals, to be exact. Residents simply search for […]
An unofficial, unbudgeted redesign became an unexpected success for McCoy’s when the London-based design agency BTL Brands decided to ‘man it up’. The big-handed-man-friendly package design is online only but a spokesman for BTL Brands said after the overwhelmingly positive feedback he was “confident” that the McCoy’s marketing team would take “the right action”. According […]
http://www.youtube.com/watch?v=6_khLVtkJcA Oreo and Draftfcb Johannesburg are responsible for – for the first time since 2006 in South Africa – a new Oreo TV commercial which broke earlier in September. The ad features a child and her dad sharing a special moment in which they connect over an Oreo. It was created by creative director James […]
http://www.youtube.com/watch?v=vj3xaxQMGyo For 100 years, Hellmann’s has been a part of America’s tables helping to turn meals into moments for families across the country. In celebration of its centennial, Hellmann’s brought together the best people, food and ingredients around the World’s Longest Picnic Table just blocks from Richard Hellmann’s original deli. Chef Mario Batali, Chef Tim […]