EBM unveils new purpose-focused rebrand by StormBrands

EBM unveils new purpose-focused rebrand by StormBrands

EBM, one of Pakistan’s largest domestic food manufacturers, today unveils its first significant brand refresh in over 50 years, designed by global branding agency StormBrands. The new identity launches alongside EBM’s title sponsorship of Ad Asia, the continent’s largest advertising and marketing conference taking place in Lahore this week.  From Pakistan to the world  Since […]

The Michelin Guide, TripAdvisor and TheFork Launch an International Strategic Partnership

TheFork Acquires Bookatable and Expands to the UK, Germany, Austria, Finland and Norway Markets

The Michelin Guide, TripAdvisor and TheFork Launch an International Strategic Partnership

The Michelin Guide has joined forces with TripAdvisor and TheFork to offer diners a complementary way to find their ideal dining experience, as well as improved access to a wider choice of high-quality restaurants around the world. Michelin and TripAdvisor, with its subsidiary TheFork, have entered into a content and licensing partnership to combine the […]

Cultured Meat: Just Around the Corner?

Cultured Meat: Just Around the Corner?

The idea of growing meat outside an animal has been around for a long time. In 1931, Winston Churchill wrote that by the 1980s “we shall escape the absurdity of growing a whole chicken in order to eat the breast or wing, by growing these parts separately under a suitable medium.” Although his timing was […]

Anyone For Crickets?

ROBERTS BAKES SPECIAL EDITION BLOOMERS MADE FROM INSECTS

Anyone For Crickets?

Like something straight out of the bizarre Bushtucker Trial on last night’s I’m A Celebrity, Roberts is the first major bakery brand in the UK to launch insect bread. And it tastes delicious. The batch of limited-edition Crunchy Cricket Loaves has been whipped up in The Exploratory – Roberts’ concept kitchen and home of innovation – […]

BIG Partnership wins new Flavour Makers campaign introducing a taste of the globe to UK’s dinner table

BIG Partnership wins new Flavour Makers campaign introducing a taste of the globe to UK’s dinner table

Leading marketing and communications agency BIG Partnership has been appointed by Flavour Makers to increase demand for its popular Street Kitchen and Passage Food brands among UK shoppers.  BIG’s Manchester team will work alongside the Australian-based food developer to increase product sales across both brands, as part of an integrated communications strategy.  The consumer campaign, which will […]

UK’s first Microwaveable Pork Crackle by Kings Elite Snacks launches into Sainsburys

Kings Elite Snacks - The UK’s leading ambient meat snack brand is delighted to announce it is launching the UK’s first Microwaveable Pork Crackle product into Sainsburys this November .

UK’s first Microwaveable Pork Crackle by Kings Elite Snacks launches into Sainsburys

With Kings pioneering in this space with vegan jerky, wagyu biltong and salmon jerky, Kings Pork Crackle is set to be the most innovative snack launched to date. The company GM and the founder of the Kings brand Charlie Simpson-Daniel says: “This takes pork crackle to a whole new level. Normal crackle is air popped/fried in […]

KFC has a serious Christmas message

A public service reminder of which bird is boss

KFC has a serious Christmas message

Christmas. The time of festive thanksgiving and family get-togethers, mistletoe, embarrassing relatives and… turkey. Yes turkey. It is the only time of year where everyone has the lesser poultry front of mind. With Christmas Day being the only day of the year the entire nation consciously “agrees” to eat turkey.  However KFC, the chicken aficionados, […]

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