In the UK the average diet is over 57% ultra-processed and in children it’s even higher and continues to rise1. The new campaign ‘Unprocess Your Food’, created by Hearts & Minds, sees sustainable online grocer Abel & Cole invite shoppers to reconnect with real food – grown and produced the way it should be. By […]
Bloom, the London-based brand design agency known for reinvigorating and refreshing some of Britain’s most-loved food and drink brands, today unveils a new visual identity and packaging design for the food pioneer Higgidy. Reaching a New Generation Launched in 2003, Higgidy reinvented how we in the UK enjoy pies and quiches and in the last 5 years built […]
Why the world’s most expensive spice is worth the hype, and how to experience it without breaking a sweat Historically, saffron has been called “red gold,” and at certain points it has even sold for more per gram than gold itself. Today it still sits among the most expensive ingredients on the planet. The difference […]
The new integrated campaign introduces “Justin”, a hyper-enthusiastic store associate who can’t help but share what’s new (and on sale). Stop & Shop, the neighbourhood grocer, is rolling out a bold new brand campaign, “Good Things Are in Store”, developed in partnership with independent creative agency Curiosity. The integrated campaign marks Stop & Shop’s first major […]
Danone’s plant-based food brand, Alpro, has partnered with the global leader in connected packaging, Appetite Creative, to launch a brand new immersive connected experience to educate customers about the nutritional benefits of its new Alpro Kids range. The recently launched Alpro Kids range includes an oat-based drink available in chocolate flavour, a strawberry-flavoured soya drink […]
July 25 sees B-Corp, Popcorn Kitchen launch its eagerly anticipated alliance with the Farm Retail Association, a leading light within the UK’s bustling farm shop movement and a prominent voice within today’s vibrant indie shopping sector. In July 2025, The Farm Retail Association launched its ambitious #morethanfood movement geared specifically at raising awareness for real […]
DLSM Studio, the multidisciplined interior design and branding agency, formerly known as DesignLSM, is proud to unveil Noreen; a bold and evocative new restaurant located in the heart of St Christopher’s Place, London. Set within a 2,900 sqft Grade II listed former retail space, Noreen is a celebration of cultural vibrancy and contemporary dining. Inspired […]
As the plant-based sector enters a more mature phase after years of rapid growth, York based Vegan Food Group (VFG) has enlisted strategic marketing consultancy Big Black Door to unlock the next chapter for two of Britain’s most recognised plant-based brands: VFC and Meatless Farm. The high-intensity strategy sprint will see Big Black Door spearhead […]
In the height of summer, when most ice cream brands melt into a sticky puddle of sameness, Häagen-Dazs and BBH are setting out to do it differently. ‘Devoured’ is a bold, pared-back OOH campaign, shot by award winning photographer Dan Tobin Smith, that heroes the product. Or in this case, lack thereof. Leaving behind category trends, the work […]
HIGH-PROTEIN meals trailblazer, The Gym Kitchen, has secured an exciting come-back of its much-loved Cherry Bakewell Yogurt, launching for the first time in Asda, together with new listings of the brand’s Banoffee Pie Yogurt and best-selling Chicken Bites Grazing Packs. Back on the market by popular consumer demand, The Gym Kitchen Cherry Bakewell Yogurt launches […]