Skippy’s new PB & Jelly Minis are made with three key ingredients: smooth peanut butter, jelly, and bakery bread. To promote this trifecta, BBDO Minneapolis have created a new spot that utilises three vertical screens to give each ingredient its own stage. Such a method gives the video life beyond the initial broadcast, as the […]
Cadbury has unveiled a new £6 million marketing campaign celebrating the launch of new Cadbury Dairy Milk Freddo Treasures. The campaign by VCCP, aims to inspire parents to say ‘yes’ to everyday adventures with their family, showcasing how Freddo Treasures are perfect for an inspiring and fun adventure. The creative highlights the fun families can […]
London agency FormRoom drew on the very best in service, function and interior trends within the food and beverage industry to create luxury European restaurant, Kailo. “It’s an exciting landscape, where hospitality brands are emerging as the next generation of true powerhouses, capturing consumer’s attention in a way usually only reserved for fashion, beauty and […]
MRM//McCann, a marketing company based in Madrid has created Boycott-Proof Delicatessen, a unique label composed of products made with ingredients from both sides of the border between Catalonia and the rest of Spain. The campaign aims to remove prejudices through the initiative of food. This idea was born as a response to the political conflict […]
Cadbury and BD Network have teamed up with the Premier League to offer customers the chance to win a Premier League holiday with an end of season promotion. ‘You’re off’ will repurpose the infamous red card with a distinctly more appetising twist, with recipients holding their heads high as they jet off to sunnier climes for a football-themed foray – […]
As part of Vegemite’s ‘Tastes Like Australia’ campaign, a new promotion launches in Woolworths, where Vegemite are giving away unique limited edition toast stencils with the purchase of any Vegemite product. Ben Couzens, chief creative tinker at Thinkerbell, the agency behind the promotion said: “We’ve created a product that is designed to make spreading Vegemite […]
Burger King understands that no one is happy all the time. That’s why they’re asking guests to order a Whopper meal based on however they might be feeling. The new boxes, dubbed Real Meals, come in a variety of different moods – and “happy” isn’t one of them. The Real Meal moods include the Pissed […]
Sargento Foods is bringing premium aged cheeses to the shredded cheese category for the first time with the launch of its new Reserve Series. So, to help spread the news and give consumers the opportunity to taste this new specialty cheese, they’re delivering pizzas, for free, with the World’s Slowest Pizza Delivery. There’s only one catch. […]
KFC is giving people the third degree in a hilarious new campaign in the UAE. Produced along with Ogilvy and Electric Lime Films, the object of the six dramatic Confession films is none other than the irresistible KFC. After being interrogated in a mysterious office, each one of the characters solemnly comes clean about their […]
Cadbury has launched a new campaign for their chocolate biscuit favourite Fingers with a touching story of generosity and emerging friendship. The campaign follows the recent relaunch of their biscuit portfolio under the platform ‘Cadburyness Baked In’. Cadbury biscuits are special because the chocolate isn’t just any chocolate – it’s the signature taste of Cadbury. […]