The Social Order: One in five Brits check restaurants’ social feeds & sites before deciding whether to visit

The Social Order: One in five Brits check restaurants’ social feeds & sites before deciding whether to visit

With only a few weeks to go until Mad Friday (21st December), the busiest night of the year for festive celebrations, Barclaycard’s new ‘Food for Thought’ study reveals that a restaurant’s social media presence is now more important than ever for drawing in diners at Christmas. The company, which processes nearly half of the nation’s credit and […]

New Knorr Campaign by MullenLowe is Bursting with Brazilian Flavour

New Knorr Campaign by MullenLowe is Bursting with Brazilian Flavour

Following the ‘Know me Better’ campaign launched in 2017, MullenLowe Brazil has created the new follow-up campaign, ‘Specialist Flavour’, for Knorr Seasoning Powder. The campaign’s jingle is both inspired by and a parody of the successful song ‘Look at the Explosion’ by Brazilian funk singer’s MC Kevinho. While the song plays, people who are experts […]

Pillsbury Debuts First-Ever Line of Doughboy Ugly Christmas Sweaters to Celebrate the Holidays

Pillsbury Debuts First-Ever Line of Doughboy Ugly Christmas Sweaters to Celebrate the Holidays

The Christmas season is upon us, ushering in excitement, celebration and heartfelt memories for families. Of all the fun traditions of the holidays, nothing captures holiday spirit like Ugly Christmas Sweaters with their over-the-top colours and annual parties they inspire. To celebrate the holiday season, the iconic Pillsbury brand is not only warming ovens, but […]

Roll’d Unveils New ‘All Roll’d Up’ Summer Campaign for its Soldiers Brand via The Sphere Agency

Roll’d Unveils New ‘All Roll’d Up’ Summer Campaign for its Soldiers Brand via The Sphere Agency

Roll’d has just launched a new summer campaign for its Soldiers (rice paper rolls). Developed by The Sphere Agency, the “all roll’d up” campaign heroes the healthy and fresh ingredients that go into Soldiers as well as other benefits, such as being a perfect and balanced meal on the go. The campaign is currently running […]

LEAP’s New Food Films for Wagamama Supports their Expansion

LEAP’s New Food Films for Wagamama Supports their Expansion

Following the success of Loveurope and Partner’s stop-motion animations for wagamama’s vegan-themed social media campaign, the popular restaurant brand commissioned LEAP to refresh the video content for their in-store, out of home and other social media campaigns. As the original creators of the mouthwatering food films displayed on their enormous Heathrow airport screens, LEAP have a […]

The Original Candy Company Launches Peppa Pig Lollipop Collection

The Original Candy Company Launches Peppa Pig Lollipop Collection

The Original Candy Company has acquired the license from Entertainment One to produce a range of colourful lollipops for young children, featuring the evergreen preschool children’s brand Peppa Pig. The brand generates 1.2 billion US dollars a year (at retail) globally and is broadcast in over 180 territories, translated into over 40 languages and viewed […]

Turning on Gen Z in an Era of Attention Deficit and Post Political Correctness

Turning on Gen Z in an Era of Attention Deficit and Post Political Correctness

After years of everything ‘Millennial’ taking centre stage, the focus is shifting to a new Generation – ‘Z’; Those born between 1996 and 2010 will make up 33% of the world population by 2020. Much has been said about the millennial spirit but ‘millennialism’ isn’t just about millennials. It is a mind set that drives […]

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