Williams Murray Hamm (WMH), brand innovation, design and strategy agency, has set out a new creative direction with the launch of Waitrose & Partners’ new Free From range, on sale in stores from 22nd October. Free From is a completely new sub-brand concept within the Waitrose & Partners portfolio, and the first range to launch […]
Care for the environment has always been a core principle of the Primrose’s Kitchen brand, and the company is excited to announce the launch of its new, environmentally-friendly packaging. As of September 2018, the full range of Primrose’s Kitchen Muesli, Granola and Porridge will be packaged in home compostable bags, with a recycled/recyclable cardboard box. […]
Havas London teams with You Are Here and Big Buoy to help New Covent Garden Soup take the plunge in its new warming winter spot. Whilst a dip in an ice cold lake is probably the last thing on our to do list right now, something about the endearing attitude of New Covent Garden […]
Leading British rice brand Tilda will unveil its biggest ad campaign since it was founded over 45 years ago as part of a significant investment in the brand. A much-loved brand purchased by at least a quarter of all UK households, Tilda’s campaign proudly celebrates their role at the heart of tables up and […]
Chipotle is looking to prove its TV commercials actually drive sales of tacos and burritos. As TV networks work to compete with Google and Facebook, the industry has been on a mission to prove that airing a commercial will lead to some sort of business result for marketers—the holy grail being, of course, driving a […]
A changing industry calls for fresh new products. Recognising a growing need to offer options for health-conscious consumers, Peter’s Food Services tasked design agency Tidy, with creating an eye-catching identity for their new range of low-fat baked snacks. Their response was Nurish: a vibrant, youthful food brand appealing to on-the-go millennials. The Vision Nurish needed to […]
Yorica!, London’s premier ‘free-from’ ice-cream parlour, launches into the retail trade, with a striking new brand identity by design consultancy Brandon. Yorica!, which first opened in 2016 selling delicious ice-creams that are free from all 14 major allergens, has now made the shift from gelateria into the supermarket retail trade. The team at Brandon was […]
The Pompadour by Galvin Head Chef, Daniel Ashmore has designed a very special menu to celebrate all things truffle this autumn. Diners will be able to indulge in a delicious four-course menu, with each course inspired by truffles, during the Tempting Truffles Dinner on Thursday 8 November at 6:30pm. An ambitious challenge, the menu has […]
Burger King’s first TV spot from BBH features “Jim from Wanstead”, the winner of a UK-wide hunt to find the first person to sample the new Crispy Chicken Burger. It follows an online launch film in which the fast food brand’s UK chief executive Alasdair Murdoch launched the contest, promising to pay the winner £20,000 […]
Pizza Hut is breaking new ground in marketing its brand in Australia, committing to a range of creative digital campaigns, developed by The Monkeys, that mark a departure from advertising strategies used previously. This coincides with Pizza Hut’s launch today of the Personal Pan Pizza, a quality pizza-for-one offering geared to the lucrative lunchtime market. […]