ACTIMEL IS LANDING ON FORTNITE WITH WUNDERMAN THOMPSON FRANCE
For over 25 years, Actimel* has been supporting people’s immune system** every morning. To bring to life this promise with the Gen Z, Actimel is landing on Fortnite to support their immune system in their favourite game. Firstly we see a small potion that bears a striking resemblance to the little Actimel bottle. In Fortnite, players in a difficult position can […]