McDonald’s Sweden is launching a promotion that invites kids to turn Happy Meal boxes into virtual-reality viewers. Dubbed Happy Goggles, some 3,500 of them will be made available at 14 restaurants over the weekends of March 5 and March 12. The price is about $4.10. The push is tied to the Swedish “Sportlov” recreational holiday, during […]
According to this video, Coca-Cola can easily equip anyone in the country with a free Google Cardboard-style VR viewer. The video shows how a 12-can fridge pack or any other Coca-Cola packaging can be easily converted into a virtual reality viewer for an iPhone or other smartphones, drawing primarily from Google Cardboard specs. It is […]
Nescafé is the world’s first coffee brand to provide consumers with a fully immersive virtual reality experience, by transporting them to Brazil’s coffee fields using their mobile phones and an ingenious viewer developed by Google. After downloading the Nescafé 360˚ app, which is also available for Android and iPhone, consumers can slip their mobile into a Nescafé-branded […]