ALL HAIL THE FESTIVE SPIRIT:
With the festive season in full swing, on Friday 13th December, Londoners will be given the chance to enjoy a festive tipple whilst on-the-go in the back of a taxi, thanks to the launch of the UK’s smallest G&T bar , which has been unveiled by Schweppes. Decorated to resemble a luxurious Christmas bar, featuring timber […]
Tanqueray Gin & Tonic is a timeless classic, served in the finest bars in the world. Diageo approached Australian design experts Co-Partnership, to provide a fresh take on their timeless gin brand. The brief was to offer consumers a perfectly mixed G&T package that upholds the heritage and authenticity of the parent brand, setting a new benchmark for premium […]
Gordon’s has gone against the grain of using craft messaging in its advertising and is instead focusing on communicating ‘a simple but meaningful statement’ of enjoying a good gin and tonic in the early evening. To stand out in the over crowded gin category, where the majority of messaging is around heritage and craft, Gordon’s […]