Vitaminwater Features ‘Sorta-Fit Spokesguy’ to Inspire the Average Gym Goer

Vitaminwater Features ‘Sorta-Fit Spokesguy’ to Inspire the Average Gym Goer

For many people, a trip to the gym is more chore than fun, and that’s the vibe of a new campaign for Vitaminwater Active. Vitaminwater Active launched in 2017, championed as “the sports drink for the rest of us.” With the brand’s new ‘Sorta-Fit Spokesguy’ campaign, the message stays on target for the product – […]

Nurishment Original Celebrates 35th Anniversary with On Pack Promo

Nurishment Original Celebrates 35th Anniversary with On Pack Promo

Nurishment Original, the nutritionally enriched milk drink, is celebrating its 35th birthday with a new promotion – ‘Anniversary Arcade’ – offering customers a chance to win one of hundreds of tech prizes and branded merchandise. Created by shopper marketing agency whynot! thinkpeople, the campaign targets Nurishment’s core audience of 18-24 year-olds, who are often gym […]

NBA Star Kris Humphries Gets Behind HeBoost

NBA Star Kris Humphries Gets Behind HeBoost

NBA power forward and former reality TV star Kris Humphries is proud to announce his endorsement of HeBoost, the top testosterone boosting supplement available on the market. Known for its effectiveness increasing men’s performance in the gym and in the bedroom, HeBoost has gained instant popularity and is the preferred choice of Humphries, who is known […]