Doritos and AMV BBDO are celebrating Halloween with a campaign set exclusively on emerging channel, Snapchat. The campaign follows on from Doritos pioneering use of social media in its recent campaigns, with the ambition of creating a consistent and exciting social presence for fans, and cementing itself as the go-to snack for all social occasions. […]
BBH Singapore and Chupa Chups have unleashed two new campaigns to help the kiddies get Halloween excited and in a ghouly mood… Let the Chupa Costumator help you pick your Halloween ensemble. Besides the sugary tricking and treating, the only other rush this Halloween will probably be finding yourself a horror-ble costume! To help you […]
Spirits may be responsible for mayhem this All Hallows’ Eve, but they are likely to be of the man-made kind. Data on individuals monitored every 30 minutes for alcohol consumption shows drinking increases in general during Halloween, and that increase accelerates as the holiday falls closer to the weekend. Drinking violations for criminal offenders sentenced […]
British confectionery giant, Swizzels Matlow, the king of the trick or treat season, is gearing up for a sell out Halloween season with a horrific host of new products. This year’s new ghoulish party delight is Trick or Sweet, which includes a selection of Double Lollies, New Refresher bars, Parma Violets, Love Hearts, Fruity Pops, […]
Pan-European creative consultancy DECIDE. were briefed by Penn State to create a limited edition Halloween pack for their Pretzels. Grant Marshall, Creative Director at DECIDE. said, “DECIDE. has created a unique proposition for Halloween whilst still allowing the pack to sit comfortably within the visual territory of the core range”. The seasonal pack was designed as […]