Heineken® and Le Pub launch the latest iteration of its #workresponsibly initiative, less than a year after ‘The Closer’. In the new campaign, ‘The Office Cleaners’, the brand aims to help restore the work-life balance of workers by setting healthy boundaries at work so they can enjoy time with the ones who matter most. According […]
HEINEKEN® has teamed up with world-famous electropop duo The Chainsmokers to launch its “Refresh Your Music, Refresh Your Nights” campaign in Asia. The cross-genre, cross-culture platform allows fans of different cultures, tribes and music preferences to come together to expand their music tastes. Launching Asia-wide, the Refresh Your Music, Refresh Your Nights campaign was developed by Le Pub, […]
By newsroom on September 14, 2022No Comment Brewteco, located in Gávea, Rio de Janeiro, is the first bar to get the novelty. This action is part of the Heineken Green Energy program
Heineken, which uses 100% renewable energy across its production process, and aims at taking renewable energy to 50% of the partner bars and restaurants in 19 Brazilian capitals by 2030, embraced the opportunity of using the beginning of the biggest music and entertainment festival in the world, which takes place in Rio de Janeiro until the […]
Heineken® Silver with the help of Le Pub and BBH celebrated sneaker virtuoso Dominic Ciambrone, also known as ‘The Shoe Surgeon’, have teamed up to drop Heinekicks: limited-edition sneakers that will have you “Walking on Beer”. The collaboration follows the launch of Heineken® Silver, and sets out to celebrate the innovation behind the smooth, easy-to-drink […]
HEINEKEN’S Hope-Filled ‘A Lockdown Love Story’ Campaign Celebrates The Return To Real-Life Socialising
The Heineken® Greener Bar is designed to showcase how event bars can be developed to reduce waste, water, emissions and energy usage through innovation and collaboration. Utilising expertise from across the motorsport industry, the bar has been designed in collaboration with Formula E, Red Bull Advanced Technologies and DHL. Per event, the 'Greener Bar' aims to save on average 6,539 kgs of event waste, 5,335-kilowatt hours of energy, 21,128 kgs of CO2e emissions and 25,108 litres of water. The aim is for the Heineken® Greener Bar to become the standard bar design for all motorsport races and other Heineken® sponsored events.
A Sustainable Bar To Remember: The Heineken ‘Greener Bar’ Launches At The 2021 Heineken London E-Prix
Heineken Launches Global Campaign, “Home Gatherings”
The UEFA EURO 2020™ tournament will visit 11 different cities for the first time, providing fans with a host of different rivalries to enjoy.
Heineken celebrates fans coming back together to watch football with their rivals, with ‘Enjoy the Rivalry’ campaign for UEFA EURO 2020 partnership
Today, Heineken launches a new global campaign, ‘WE’LL MEET AGAIN’, which celebrates people’s resilience and creativity over the last year and celebrates how people have found inventive ways to keep the spirit of ‘going out’ alive from the safety of their own homes. WE’LL MEET AGAIN, which is available on YouTube, launches exactly one year on from the release of […]
HEINEKEN aims to be carbon neutral in production by 2030 and full value chain by 2040