In its biggest ever UK responsible drinking campaign, Budweiser has launched a partnership with Uber to offer free rides to all its new users throughout December – helping people plan ahead for their Christmas journeys home. In a bid to help the nation get home safe this festive season, the partnership is part of a […]
Budweiser is using the bright lights of advertising’s biggest stage—Super Bowl 50—to take on drunk driving in an unexpected, unorthodox and powerful way. To spark conversations about this vital issue on one of the biggest drinking occasions of the year, the brand has called upon actress Helen Mirren, with her mix of gravitas and charm, […]