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Home»Posts tagged with»High Alcohol Content

One in Four Beers Launched Globally in 2014 was High Strength

By Newsroom on July 2, 2015   Alcoholic, Beverages, Latest, Launches, Marketing  

One in Four Beers Launched Globally in 2014 was High Strength

With rising health awareness and concern about binge drinking driving sales of low and non-ABV beers among consumers, it seems counter-intuitive that innovation in strongly alcoholic beers should be rising. But new research from Mintel has found that almost one in four (23%) beers launched globally in 2014 and 25% in 2013 had an ABV […]

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