KP Snacks is supporting Hula Hoops with a new TV campaign created by BMB. Backed by a £4.5 million marketing campaign, BMB’s step-changing work marks a new strategy for Hula Hoops, in a push that will appeal to more households across the UK than ever before. Breaking on 16th February, the campaign launches online first, […]
KP Snacks owned Hula Hoops, reveals its new packaging design, its first rebrand in over a decade. Hitting the shelves in January 2017, the fresh look was developed by award-winning branding consultancy Coley Porter Bell. The agency was tasked with helping Hula Hoops to reclaim lead status as the family snack of choice, through enhancing […]
To support the launch of its new Golden Hoops, Hula Hoops is back on TV screens as part of a £1.5m media campaign. On air from 22nd August to 25th September, the new advert will feature two Golden Hoops bathing on sun loungers in a tongue-in-cheek acknowledgement that the new snack is baked to contain […]