YOP joins forces with LDN UTD to launch “YOP Esports Champs”

YOP joins forces with LDN UTD to launch “YOP Esports Champs”

Leading drinkable yogurt brand YOP from Yoplait has partnered with LDN UTD, the esports organisation that unites social responsibility, to be title sponsor for December’s Inter-Borough Esports Championships.  Taking place in collaboration with the Mayor of London, the competition aims to engage residents of Hackney, Lambeth, Lewisham, and Kingston, in partnership with outreach groups, including […]

Frubes Is On A Mission To Be Mischievous

With new design, ATL campaign & promotion

Frubes Is On A Mission To Be Mischievous

Frubes, the great tasting yogurt snack, is aiming to drive cut-through and build upon the momentum it has seen in September with its new pack design, ATL campaign, and gift-in-pack promotion.  Available now, the new and improved design showcases ‘Fruberly Fingerz’ on-pack. This arts and crafts activity brings to life its characters to further drive […]

Yoplait Launches New Zero Range

Yoplait Launches New Zero Range

Global yogurt brand Yoplait has expanded its wellness offering with the introduction of Yoplait Zero – available now with an RRP of £1.89 for a pack of four. With less than 60 calories per pot, Yoplait Zero contains 100% real fruit pieces and is free from artificial colours, flavours and preservatives, making it ideal for […]