Dos Equis is giving millions of Americans another reason to celebrate Cinco de Mayo this year by introducing Cinco Equis — the exact same beer as Dos Equis, but with three more Xs on the can. The all-new Cinco Equis was created by Droga5 and Funny or Die as part of the Dos Equis […]
Filmed on all seven continents and the actual moon in stunning 8K resolution, Dos Equis’ new marketing campaign is sure to turn a few heads this spring. And justifiably so. The campaign has been nearly five decades in the making, at a staggering cost of nearly $200 million. The campaign, which encourages folks to embellish […]
