Kellogg debuts new look across snacks range
Redesign of snacks packaging created in partnership with Landor & Fitch
Kellogg debuts new look across snacks range
Pop-Tarts Releases Two New Flavor Combinations in 2-in-1 Toaster Pastries
This May, Pop-Tarts is releasing two all-new, ingenious toaster pastries that up the ante when it comes to taste, with two flavors side-by-side in one tart: Frosted Strawberry & Drizzled Cheesecake and Drizzled Sugar Cookie & Frosted Brownie Batter. The new flavor combinations are popping on the scene in the sweetest of ways, as these new, […]
Kellogg Company Throws Down Instagram Challenges
Kellogg’s is throwing down the challenge to teens and their smartphones with ‘Nutri-Grain Throwdowns‘, a real-world mobile gaming experience that has been launched with the new ‘Nutri-Grain Throwdowns’ app by VML, now available for download via the Apple iTunes and Google Play stores. Teens can participate in 21 interactive challenges, competing against their friends, influential […]
Special K & Tyra Banks to Help Women Achieve their Weight Goals this New Year
As women strive to get back on track this New Year, Special K has partnered with world-renowned supermodel and actress Tyra Banks to help shift the weight management conversation to a more positive one. Special K has shown that positivity is important to weight management success1 but, unfortunately, 93 percent of women Fat Talk. Fat […]
Ten Biggest F&B Companies Failing People Who Grow Their Ingredients
The social and environmental policies of the world’s ten biggest food and beverage giants need a major shake-up, said international relief and development organization Oxfam America as it launched its new global campaign called ‘Behind the Brands‘. The campaign was launched with new research that for the first time scores and ranks the agricultural policies, […]
Pre-sweetened, Ready-to-Eat Cereal a Smart Choice for Children
Parents searching for a healthy breakfast for their children should take another look at the cereal aisle. According to new research published in peer-reviewed healthcare journal Infant, Child, & Adolescent Nutrition (ICAN), children who start their day with a cereal breakfast – even if that cereal is pre-sweetened – tend to have lower body mass […]