Wingstop Brings the Flavour in New Campaign from Leo Burnett Chicago

Wingstop Brings the Flavour in New Campaign from Leo Burnett Chicago

Wingstop leveraged its wing expertise to create the Full Flavour Fix, an unparalleled, limited-time experience featuring whole wings. The deal includes 15 whole wings in three of Wingstop’s 11 flavours – like Lemon Pepper, Mango Habanero, Spicy Korean Q or Hickory Smoked BBQ – along with two dips and a large seasoned fry for $17.99. […]

Kraft is Giving Families a Chance to Appear in the Brand’s Super Bowl Ad

Kraft is Giving Families a Chance to Appear in the Brand’s Super Bowl Ad

 If you’re looking for your 15 minutes of fame, here’s your chance: Kraft is asking families across the country to submit photos and videos of themselves on Super Bowl Sunday for a chance to appear in the brand’s game day ad, which will air during the second half. Starting bright and early on Feb. […]

Leo Burnett Helps McDonald’s Introduce ‘A Better Chicken McNugget’

Leo Burnett Helps McDonald’s Introduce ‘A Better Chicken McNugget’

With the review of McDonald’s creative account reportedly stretching out to the end of the summer, Leo Burnett Chicago launched a campaign promoting the fast food giant’s decision to remove all artificial preservatives from its Chicken McNuggets. In the 60-second spot “A Better Chicken McNugget,” (above) set to a cover of Cyndi Lauper‘s “Time After […]

Leo Burnett Helps McDonald’s Give Its Own Oscar Acceptance Speech

Leo Burnett Helps McDonald’s Give Its Own Oscar Acceptance Speech

McDonald’s is thanking all the people who make all-day breakfast possible in a spot by Leo Burnett in Chicago, which aired during the Oscars. The ad, “Good Morning Oscars,” celebrates everyone who works to whip up McDonald’s hash browns, Egg McMuffins and pancakes. The voiceover points out that the officially allotted time for an Oscars acceptance […]

Leo Burnett Chicago & McCafé Celebrate the World’s Best Mum in New Ad

Leo Burnett Chicago & McCafé Celebrate the World’s Best Mum in New Ad

McDonald’s USA and The Kraft Heinz Company have launched a new campaign for McCafé packaged coffee showing the ‘world’s best mum’ at her best. With her favorite mug full of McCafé coffee, mum can take on just about anything. And with the perfectly balanced blend, that’s not too strong and never weak, it’s something she […]

The 2014 FAB Awards

The 2014 FAB Awards

International Food and Beverage Creative Excellence Awards are pleased to announce the various winners of 16th FAB Awards. The ceremony for the 16th edition of the Awards was held last night at the quintessentially British – The Hurlingham Club in London. The big winners of the night included AMV BBDO, who went home with the […]