DOVE Chocolate is launching its biggest advertising effort in recent years. The two-pronged effort introduces a new line of chocolate bars as well as advertising targeted to Valentine’s Day, the Mars-owned brand’s biggest sales moment of the year. The product and associated new work from BBDO New York celebrates the bold, unapologetic, pleasure-seeking woman of […]
A partnership built in Leeds: leading craft brewery Northern Monk and strategic branding agency Robot Food team up to evolve and future-proof the brand following a wildly successful Crowdcube campaign. Founded in a parent’s cellar in 2013, Northern Monk is now one of the UK’s most renowned breweries. As two Leeds-based businesses operating at the […]
Shredded Wheat is showing how 100% whole grain Shredded Wheat helps people get 100% from life in a television commercial launching today, the latest instalment of its “Life’s Better Shredded” brand platform. The commercial created by McCann London features a thrill-seeking father reliving the glory days of his youth. Filled with 100% whole grain Shredded […]
The long awaited summer campaign for Australian Lamb has launched – calling for Australia and New Zealand to come together over a lamb meal. Building on the brand platform ‘Share the Lamb’, the integrated campaign via The Monkeys sets out to extend the ‘rosemary sprig’ to our neighbouring nation and bridge the divide over something […]
This Valentine’s Day Edinburgh Gin is launching a gin-first – Botanical Bouquets. The Scottish distiller has played Cupid, coupling up two of Valentine’s most sought after gifts – flowers and gin. Using the same botanicals as the blushing pink recipe of Edinburgh Gin Valentine’s, each striking bouquet contains an arrangement of charming chamomile daisies, hot […]
In these cautious, ‘Brexit stalemate’ times, where significant business investment has been largely left on the back-burner until everyone has a better grasp of this island’s unfolding economic landscape, it would appear that the nation’s highly respected hotel and hospitality sector (like so many of our country’s most highly prized business divisions) will have to […]
If you know, you know – but put simply, KFC gravy is the fried chicken sidekick of the gods. Now KFC has gone one further and captured the essence of its famous golden gravy in an epic limited-edition run of scented candles. KFC gravy superfans can get their hands on one of 230 limited edition […]
OREO, the world’s favourite cookie, has partnered with Snapchat to launch a major pan-European campaign, ‘OREO People: Show Your Playful Side’. The campaign, which will run across 28 markets, will feature on-pack activation as part of OREO’s drive to further penetrate the UK and European markets. The initiative was developed with creative agency ELVIS and […]
James White Drinks’ range of 100% natural Zinger shots start the new year with a new look, with a stand out design for the little 7cl shots with a big kick. Aimed at the busy and the on-the-go, Zingers provide a quick and easy wake up shock and a natural healthy alternative to a coffee, […]
In order to remain at the forefront of cocktail innovation in the UK, Grey Goose has appointed Ambre Morin as the Brand Ambassador for the UK. Ambre comes directly from Grey Goose in France, deeply rooted within Parisian cocktail culture. Ambre has the task of bringing the brand to life within the UK’s ever expanding and changing cocktail scene. […]