Godawan is an artisanal Indian Single Malt, dedicated to saving the endangered Great Indian Bustard or Godawan from extinction. Since our brand creation a year ago, Godawan has quickly established itself as a uniquely Indian luxury brand that sets a new standard for mindful luxury – having invested over 11 million rupees already to protect […]
Celebrating 100 years of coffee expertise, Kenco sets itself up for the future with new ‘Made to Uplift’ brand platform Kenco, one of the UK’s most loved coffee brands, is investing a substantial £6.4m into the debut of a new TV ad that will run at key moments from 8th July, across TV, YouTube and […]
Tesco is reminding audiences that it’s got the answer to those last-minute ‘what’s for dinner?’ moments in a new campaign by BBH. Life is busy, especially in summer, and before you know it the day’s gotten in the way and dinnertime is fast approaching. In the agency’s latest Food Love Stories instalment for Tesco, one […]
Creating Florida ‘good times’ cocktails… In 1960’s America Florida was THE good times vacation destination. A time when ‘commercial art’, not advertising promoted the hotels and bars where famous cocktails were created. Where the local wildlife served drinks in top hats and tails. This range of premix cocktails is Florida grown, Florida distilled and Florida […]
‘Where There’s Spice, There’s Cobra’ Cobra Beer announce that its new look will be rolled out across its entire range, reinforcing its reputation as the perfect pairing with Pan-Asian cuisine. The creative new design and iconography responds to changing consumer tastes – with 61% of 18-34 year olds1 reporting that they were adventurous in trying new […]
Independent design agency Sunhouse doubles the pleasure with its designs for Magnum® Double Sunlover and Magnum® Double Starchaser, two new extra indulgent limited editions ice creams. With lockdowns and social distancing a thing of the past, Magnum® wanted the world to enjoy the pleasure of being together again with two new Doubles variants pushing flavour […]
MOJT is a range of ready-to-serve bottled cocktails bringing Chinese megacity cocktail culture to Gen Z consumers. Created in collaboration with world-renowned mixologists and bartenders from the likes of The Gibson Bar, London & Danico, Paris, the new-to-world brand was created to disrupt the ready-to-drink category. Different from the existing pre-mixed cocktail brands, its large […]
As part of its continued evolution into a global lifestyle brand, ELLE, the biggest-selling fashion magazine & authority on style, was looking to create its own coffee brand that could compete with the likes of Illy and Nespresso. For a new-to-market coffee brand in an incredibly crowded category, instant brand recognition was essential, so our […]
The FAB Awards provided a bit of much needed cheer this week with the 25th Edition of their Awards streamed “online” on YouTube. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 25th FAB Awards! FAB extended an open invitation to the entire Marketing Communications […]
Lobster has launched Allinson’s Bread‘s first TV commercial in over 10 years and introduces the brand’s fresh new tagline, “Go All In with Allinson’s” – developed by The Playground in collaboration with Lobster as part of a new masterbrand strategic platform refresh. Allinson’s / “Go All In” from Lobster on Vimeo. It marks a significant […]