McDonald’s India extends its EatQual initiative; Makes McDelivery Colour Blind Friendly

McDonald’s India extends its EatQual initiative; <strong>Makes McDelivery Colour Blind Friendly</strong>

First-of-its-kind initiative in the food industry When it comes to ordering food, we eat with our eyes first. However, the experience might be different for colour blind people. Colourblindness is more widespread than many realize, with roughly 70 million people in India experiencing it. With an intent to make food ordering more enjoyable and easier […]

DID SOMEBODY SAY… CHRISTINA AGUILERA AND LATTO BRING HIP HOP AND OPERA TOGETHER FOR LATEST JUST EAT CREATIVE

DID SOMEBODY SAY… <strong>CHRISTINA AGUILERA AND LATTO BRING HIP HOP AND OPERA TOGETHER FOR LATEST JUST EAT CREATIVE</strong>

Global on-demand delivery platform Just Eat is introducing the next chapter of the ‘Did Somebody Say’ Brand platform, enlisting pop icon Christina Aguilera and rising hip-hop star Latto to front its latest global campaign together. This is the first time the creative has used two artists and two different musical genres for its world-renowned platform. […]

Cultural spirit: bluemarlin unveils brand and packaging refresh for unique Maltese gin Islands8

Cultural spirit: bluemarlin unveils brand and packaging refresh for unique Maltese gin Islands8

Islands8, a groundbreaking Maltese gin, has just relaunched with a new brand system and packaging identity by brand acceleration agency bluemarlin. Islands8 is the brainchild of brother and sister startup founders George and Annabel Xuereb. George, a mechanical engineer, and Annabel, a dental hygienist, embarked on their extraordinary journey to create Malta’s first truly national […]

Buddy Creative sculpts coastal inspired bottle for new to market craft vodka brand – Connie Glaze

Buddy Creative sculpts coastal inspired bottle for new to market craft vodka brand – Connie Glaze

A stone’s throw away from the Southwestern Distillery lies the beautiful Constantine Bay facing the wild and beautiful Atlantic ocean, this iconic Cornish beach is the namesake behind the distillery’s craft vodka brand – Connie Glaze. Crafted in small batches, Connie Glaze is slowly filtered through purified, golden sand then blended with distilled water to […]

Gallus shakes up the world of whisky with bold design from Denomination

<strong><u>Gallus shakes up the world of whisky with bold design from Denomination</u></strong>

Barossa Distilling is poised to redefine the whisky experience with the launch of Gallus, designed by drinks specialists Denomination. With an inaugural release of just 1,000 bottles, Gallus whisky, with its contemporary and distinctive packaging, is offering an exciting new whisky experience for aficionados who value whisky as a true art form. Born in Barossa, […]

To celebrate bossa nova legend Alaíde Costa,  Johnnie Walker takes her to the stage at Carnegie Hall and recalls her trajectory as part of a new campaign

To celebrate bossa nova legend Alaíde Costa,  Johnnie Walker takes her to the stage at Carnegie Hall <strong>and recalls her trajectory as part of a new campaign</strong>

As part of the launch of the brand’s new campaign, the singer will perform in “Bossa Nova: The Greatest Night,” six decades after the historic concert that celebrated Brazilian music without her in the lineup On October 8th, the stage at Carnegie Hall will be host to one of the brightest stars in Brazilian music […]

BRANDON Reignites PizzaExpress

<strong>BRANDON Reignites PizzaExpress</strong>

Independent design agency BRANDON and the British pizzeria group, PizzaExpress, have launched a new retail brand identity for their iconic chilled pizza portfolio. Encompassing a new Masterbrand identity, brand architecture and packaging design, the new visual identity imbues PizzaExpress’ 58-year history, whilst refreshing its approach, empowering the brand to extend its lead place within the […]

Noodles & Co.’s Chicken Parmesan Gets Ditty by Singer-Songwriter Matt Farley in Fortnight Collective’s Latest Campaign

<strong>Noodles & Co.’s Chicken Parmesan Gets Ditty by Singer-Songwriter Matt Farley in Fortnight Collective’s Latest Campaign</strong>

Marketing agency Fortnight Collective has created four ads for client Noodles & Company to launch the fast casual dining chain’s first baked pasta dish, Chicken Parmesan. A few of the videos feature ditties that sing the dish’s praises. Fortnight is Noodles’ AOR. In “ParmaSong,” singer-songwriter Matt Farley croons his love for the new menu item […]

KETCHUP ON PASTA? Heinz launches Tomato Ketchup Pasta Sauce in new creative campaign ‘Ridiculously wrong or ridiculously good?’ from Wunderman Thompson Spain

KETCHUP ON PASTA? <strong>Heinz launches Tomato Ketchup Pasta Sauce in new creative campaign ‘Ridiculously wrong or ridiculously good?’ from Wunderman Thompson Spain</strong>

Heinz debuts new ketchup-based pasta sauce with provocative campaign, sparking controversy among pasta lovers, developed in partnership with Wunderman Thompson Spain. Italians look away now. Ketchup on pasta is a culinary debate that polarises social media like no other. It only felt right that Heinz, creators of the world’s most famous ketchup, and of a […]

STORMBRANDS creates ID for Tropicana Kids Smoothies with parent and child appeal

<strong>STORMBRANDS creates ID for Tropicana Kids Smoothies with parent and child appeal</strong>

STORMBRANDS has created a vibrant new brand and packaging system for Tropicana’s latest range of real fruit drinks for youngsters: Tropicana Kids Smoothies. The global agency has partnered with Tropicana for over five years, working as a strategic brand-design collaborator. Tropicana approached STORMBRANDS with its latest brief because it wanted to develop a fun, reassuring […]

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