Maspex Wadowice Group, one of the biggest food manufacturers in Central and Eastern Europe, continues its close partnership with SIG, as it rejuvenates its popular juice brand Tymbark, using the innovative combidome carton pack. This is the first time the unique carton bottle has been launched in Poland. Looking for stand out on-shelf differentiation, Maspex […]
McCain launched ‘Differences,’ the third instalment in its We Are Family series, celebrating the emotional impact of the differences that exist within real families across the UK.The £2.5 million multi-channel campaign will be rolled out across TV, radio, VOD, OOH, cinema, print and online media and social channels for six weeks. The advert is the […]
Award-winning creative studio DesignLSM were commissioned by Tabure Restaurant Group to create the design for a new ‘laidback little sister’ concept, following their well-established neighbourhood eateries in St Albans and Berkhamsted. The owners wanted to further evolve the brand with the launch of a fast-casual takeaway concept in Harpenden that captures the true passion and joy behind Turkish […]
Storey’s Gate Café in St James’s Park will open on 9th September, bringing London’s first health-focussed park café to the capital. The café is a collaboration between artisan family brand, Colicci, and The Royal Parks and will use a range of locally sourced ingredients. The health-focussed menu will offer a large choice of vegan and […]
The rise and rise of vegans and veggies and the shocking state of the environment have spawned a massive increase in meat and dairy alternatives. It’s becoming increasingly mainstream – even high-street outlet Thornton’s Budgens has just expanded its vegan range to 800 items. This market is not new, and there have been options in […]
Sumol is dressing for Summer! Historically connected to the freshness and fun of Summer, Portuguese soft drinks company, Sumol+Compal, are launching a Limited Edition to coincide with the arrival of warmer days. Following the success of the #SumolTribe limited edition campaign during Summer 2018, BrandMe were asked to create a Limited Edition to help drive […]
On August 15, two much beloved brands, Jif and Smucker’s, debut two category-shattering campaigns bringing creativity back to consumer packaged goods. The ‘That Jif’ing Good’ campaign blends quirky, irreverent humour with a bold, theatrical tone illustrating just how far people might well go for the fresh-roasted peanut taste of Jif peanut butter. The Smucker’s ‘Father […]
Mentos is investing £1.6m in its biggest campaign of the year. The new limited edition product aims to bring people together and inject a dose of innovation into the singles category. Building on the success of 2018’s Mentos Say Hello campaign, Complimentos will see every roll feature a light-hearted compliment perfect for sharing with friends, […]
Itsdogfood.com is a new to market (you guessed it) dog food brand that produces British made, cold pressed and raw frozen dog food as well as jerky treats. Seeing a growing demand for better quality pet food, company founder Craig Wallace invested in the UK’s first cold pressed dog food plant. To keep prices competitive, […]
Tanqueray, widely known as one of the world’s most celebrated gin, recently unveiled GIN IS IN, their latest US campaign. The creative celebrates the iconic Tanqueray & Tonic cocktail, but with a new, cutting edge look that draws inspiration from the world of fashion. GIN IS IN is a national advertising campaign created by Yard […]