Pepsi is springing into warmer weather this season by introducing three new flavours: Pepsi Berry, Pepsi Lime and Pepsi Mango. The new flavours mark the first time Pepsi has added a splash of real fruit juice to its cola, creating a bolder flavour experience that will bring a fruity delight to your day. “We are […]
Built to reflect how people drink water today, the new hydration platform from PepsiCo, is a connected ecosystem that responds to the rise in consumption of low-and-no-sugar drinks as well as heightened focus on plastic’s effect on the environment. As part of PepsiCo’s Beyond the Bottle efforts, the new system makes it easier for people to […]
Family (and friends) have helped the ethical and sustainable coffee pioneers Cafédirect launch their latest product; a small-batch roasted range exclusively created for Waitrose that continues Cafédirect’s journey towards being the ‘Ridiculously Good’ coffee company. The premium Organic and Fairtrade speciality coffees not only champion emerging New World origins and follow the Cafédirect principles of donating 50% of […]
Amstel’s new TV commercial sees a Hollywood legend become a human bridge to encourage people to come together and connect over a golden bier. The advert, titled ‘Bridges on Bridges’ features a gigantic Jeff Bridges, literally becoming a human bridge with his arms connecting both sides of the canal for the people of Amsterdam […]
KFC is giving people the third degree in a hilarious new campaign in the UAE. Produced along with Ogilvy and Electric Lime Films, the object of the six dramatic Confession films is none other than the irresistible KFC. After being interrogated in a mysterious office, each one of the characters solemnly comes clean about their […]
Cadbury has launched a new campaign for their chocolate biscuit favourite Fingers with a touching story of generosity and emerging friendship. The campaign follows the recent relaunch of their biscuit portfolio under the platform ‘Cadburyness Baked In’. Cadbury biscuits are special because the chocolate isn’t just any chocolate – it’s the signature taste of Cadbury. […]
Desperados reached new levels of wild experimentation once again by throwing the ultimate house party… one with no clean-up! By covering the entire inside of the house, the party became a blank canvas that gave partygoers the freedom to unleash their creativity throughout the space without having the host worry about the mess. Partnering with […]
Bum Bags have long featured in the outfit of Brazilian revellers during Carnival. Smirnoff Ice is launching a perfect model for those partying on the streets: the Bum Bag Cooler. This dream product comes with an insulated pouch that fits two Ice cans plus ice. A fashion icon of the 1990s, Bum Bags are back. […]
New UK plant-based food and drink brand Qwrkee have launched an exciting range of products including Vegan Jerky, Puffs and Pea M’lk. Qwrkee are on a mission to bring you plant-based, tasty and nutritious snacks without any compromise! They believe in doing things a little differently, so all products in the range offer significant nutritional […]
Billson’s brewery today reveals the launch of Billson’s Australian Dry Gin and Billson’s Beechworth Dry Gin, with strategy, brand and packaging design by independent, international design agency Cowan London. The launch not only marks a new direction for one of Australia’s oldest drinks manufacturers, it is also an example of how a brand can stand out in a market […]