As the plant-based sector enters a more mature phase after years of rapid growth, York based Vegan Food Group (VFG) has enlisted strategic marketing consultancy Big Black Door to unlock the next chapter for two of Britain’s most recognised plant-based brands: VFC and Meatless Farm. The high-intensity strategy sprint will see Big Black Door spearhead […]
Meatless Farm is launching the UK’s first ‘Automated Plant Machine’(APM) in response to its recent research that found almost all Brits (96%) don’t know what constitutes a portion of fruit and veg and 9 in 10 (87%) don’t eat their recommended five portions a day. The APM is a planty twist on an ATM/cash machine […]
Meatless Farm, one of the UK’s leading plant-based brands, is extending its range to capitalize on festive season sales with two brand new products: Meatless Chipolatas and a Chickenless Roasting Joint. Designed to appeal to plant-based shoppers and flexitarians wanting to go meatless or simply try something new, the pack of 12 chipolatas will replace […]
TREE-MENDOUS! Meatless Farm And NXT LVL PZA Launch The UK’S First Plant-Based Christmas Tree Pizza
Branded cars descended on vegan drive-thru with a touch of a button
Plant-based food brand Meatless Farm has used Adverttu’s innovative OOH Swarming capability to increase brand visibility at its recent meat free pop up drive thru. Adverttu’s activations are part of Meatless Farm’s national M*** F*** campaign, where the plant-based food brand has a fleet of branded electric cars currently driving around London. By activating Adverttu’s Swarming feature, this roving advertising fleet […]