Mikado, the Mondelez International biscuit brand, has launched its first ad in four years encouraging people to get out of the 2.16pm slump. The ad, created by Gravity Road, shows an office at what it calls “peak slump time” when the office workers tuck into a Mikado. It unleashes an “inner quirk” in the employees. […]
Mikado, the biscuit brand owned by Mondelez International, is relaunching across Europe with an idiosyncratic first campaign from its new creative agency, Fallon London. The campaign, launching in Germany and including TV, print and digital, hinges around a central film introducing a male character who visits a casino. He arrives by parachute and enters the […]
