Moët & Chandon has launched a large-scale pop-up experience at Selfridges that celebrates London and the history of the champagne brand throughout the decades. Designed by UK creative agency LOVE and produced by Harlequin Design, the installation has as its centre piece a gleaming, giant glass telephone box, in a nod to one of London’s […]
Innovative ‘off-trade to on-trade’ voucher to encourage consumers back to hospitality
Moët & Chandon is welcoming consumers back to their favourite bars and restaurants over the summer with an innovative offer, created by sector technology experts Airship, that creates a powerful on-trade incentive from off-trade sales. From 20 August to 31 October, every customer purchasing a bottle of Moët & Chandon from online retailer The Bottle Club will receive […]
Celebrating a relationship that goes back 110 years, the Moët & Chandon Dining Experience is returning to Newmarket Racecourse for a second year. The collaboration, which pairs fine dining and horseracing, will this year have a culinary focus around delicious vegetarian dishes. Newmarket Head Chef, Damian Adams, said: “When creating this year’s menu we were […]
Moët & Chandon, the champagne brand owned by LVMH, returns to Snapchat for a mobile campaign scheduled to run from Valentine’s Day through Mother’s Day, according to AdExchanger. The “Love Unconventional” effort seeks to engage users with a mobile game that was first introduced for a holiday promotion leading up to New Year’s Eve. The […]
It has been 11 years since French multinational luxury goods conglomerate LVMH established Moët Hennessey USA to sell and market its luxury wines and spirits in the US. For the namesake Champagne, Moët & Chandon, it has proven to be a very smart move. The 273-year-old Moët does all it can to showcase itself as […]
Luxury champagne brand Moët & Chandon is inviting consumers to share snaps on Instagram throughout the summer using the hashtag #icechallenge to launch the new Moët & Chandon Ice Imperial drink. At the beginning of each month a new theme will be displayed and fans are asked to post a picture that best illustrates that […]
French spirits maker Moët & Chandon is using a new approach to sell its Champagne, putting its bottles behind glass in a vending machine. The vending machine is part of the holiday gift section at British department store Selfridges, and dispenses mini bottles of Moët & Chandon. By putting its product in such an ordinary […]
Moët & Chandon, the champagne of success and glamour since 1743, celebrated its momentous 270th anniversary with a stylish celebration in New York City. Hosted by global icon and Moët & Chandon brand ambassador Roger Federer, the fête at Chelsea Piers attracted international stylemakers to toast the world’s most-loved champagne, including singer-songwriter Emeli Sandé, DJ […]
Moët & Chandon introduce Roger Federer as the House’s new brand ambassador. Roger Federer, with his shining aura of big bold wins and elegant moves, is the absolute perfect match for Moët & Chandon, symbol of success and style. MOËT AND ROGER FEDERER: A NATURAL MATCH THAT SAYS STYLE AND SUCCESS Like Moët & Chandon, […]