Coca-Cola’s launch spot for its new Orange Vanilla Coke takes form as a boisterous, vintage style car chase. Created by Wieden+Kennedy Portland and directed by Prettybird’s Tom Noakes the 30-second spot opens on a Coca-Cola lorry driving down a highway before an ice cream van passes, handbrake turns and gives chase. Before long, a truck […]
Two days before Valentine’s Day, Coca-Cola Philippines set hearts a flutter with a one-day pop-up vending machine that dared lovebirds to fizz up their love. Amid couples and hopeful singles, Coca-Cola set up the special Valentine’s vending machine in picturesque Circuit Makati, inviting people to fizz up their love with a no-frills mechanic: Grab the […]
evian has revealed its first refillable glass water bottle, designed by the brand’s creative advisor for sustainable innovation design, Virgil Abloh. The reusable bottle was unveiled during New York Fashion Week 2019. Made in collaboration with beverage brand SOMA, the limited-edition 17oz. water bottle is made of glass, with a bamboo lid. A white, protective silicone sleeve features […]
NBA All-Star, Al Horford, has a strong history of battling in the paint, both offensively and defensively. A true triple-threat – scoring, rebounding and assisting – Horford has continuously played at a high level, earning the right to be named an All-Star five times, a testament to his balanced approach to recovery and nutrition. As he […]
English Tea Shop revealed a revitalised brand identity and packaging, created by design and innovation agency Echo. This not only delivers a consistent English Tea Shop look and feel across the 55 countries it trades in, it is also an example of how to build a strong, unified brand behind a story of sustainability. Since […]
Pepsi premieres its 2019 global football campaign under the brand’s new international platform and tagline, ‘Pepsi, for the love of it’. Encouraging people to go all in for the things they love, ‘for the love of it’ is brought to life through the brand’s passion of football – which has been at the heart of […]
National Tea Day has partnered with leading mental health charity Mind to bring people together over tea and raise awareness around the benefits of sharing a cup of tea with friends or family to talk about what’s on their mind. The partnership will coincide with the official National Tea Day which marks the Queen’s birthday […]
Dunkin’ debuted its new work during the Grammy Awards on February 10. It leads with an epic spot, befitting one of television’s must-see programs, and shines the spotlight on the brand’s role in keeping America running. The film, created by BBDO New York, is called ‘Fuel Your Destiny’. Reaching back into Dunkin’s history, ‘Fuel Your […]
Tim Hortons is encouraging Canadians to warm up their thumbs for another Roll Up the Rim season, and the brand’s biggest annual campaign officially came back into stores on Wednesday, February 6. Roll up the Rim is a yearly contest from Tim Hortons that gives guests the chance to win amazing prizes by rolling up […]
Soft drinks is a tough, crowded market; Brits drank nearly 13.5 million litres of the stuff in 2017 (British Soft Drinks Association, Global Data 2018). Now there’s a new wave of innovative young brands enjoying growing sales, and they’re causing a stir in soft drinks with their standout packaging, and unusual and enticing flavours. So […]