Marking an exciting and innovative development in the history of Horlicks, the iconic hot beverage brand has expanded its popular malted drink range with three pudding flavours. The new trio of nostalgic Horlicks ‘pudding’ flavours that shoppers will be able to enjoy are Banoffee Pie, Apple Pie and Cherry Bakewell. A sweet spin on the brand’s […]
Design studio Family (and friends) have once again partnered with ethical coffee leaders Cafédirect to create a new product line of premium espresso under the ‘Familia’ label. The packaging celebrates smallholder coffee growing communities that Cafédirect work with – the farming families who are the life force of the business. This month, Cafédirect has launched […]
Creative agency Episode Two have redesigned the packaging for milk alternative brand Koko, to help re-establish their category leader position. With the dairy-free milk market growing steadily by 36% in the last three years*, it’s more important than ever to be seen on the shelf if you want your product to end up in someone’s […]
STORMBRANDS has created a vibrant new brand and packaging system for Tropicana’s latest range of real fruit drinks for youngsters: Tropicana Kids Smoothies. The global agency has partnered with Tropicana for over five years, working as a strategic brand-design collaborator. Tropicana approached STORMBRANDS with its latest brief because it wanted to develop a fun, reassuring […]
Today, Coca-Cola Zero Sugar has launched ‘#TakeATaste Now’ – an innovative AR giveaway and a nationwide DOOH (digital out-of-home) campaign in partnership with Tesco Group, which invites fans to #TakeATaste of Coca-Cola Zero Sugar. This trial-driving campaign is the first large-scale two-way controlled DOOH and AR experience by Coca-Cola. For the first time consumers will […]
Guinness 0 Non-Alcoholic Draught from the world’s leading stout, has officially made its way into Canada, featuring the same beautifully smooth taste, perfectly balanced flavour, and unique dark colour that is unmistakably Guinness. To celebrate this momentous occasion, Guinness invites Canadians to enjoy a can of Guinness 0 Non-Alcoholic Draught through unexpected means — a […]
First futuristic flavor co-created with human and artificial intelligence drops alongside an AI- powered experience, inspiring the endless possibilities of an optimistic future Today Coca-Cola® launched Coca-Cola® Y3000 Zero Sugar, a new limited-edition flavor and AI-powered experience from Coca-Cola® Creations. Coca-Cola® Y3000 Zero Sugar is the first futuristic flavor co-created with human and artificial intelligence […]
Celebrating 100 years of coffee expertise, Kenco sets itself up for the future with new ‘Made to Uplift’ brand platform Kenco, one of the UK’s most loved coffee brands, is investing a substantial £6.4m into the debut of a new TV ad that will run at key moments from 8th July, across TV, YouTube and […]
The unions between Zapp Retail Sainsbury’s M&S & Kaytea coldbrew drinks is NEW but already bearing significant organic fruit, building a significant head of steam within high profile urban head offices as diverse as Netflix, Google, Bloomberg, VISA, Glencore…. As a brand that enjoys a considerable urban presence, Kaytea is enjoying the fruits of a […]
As part of its continued evolution into a global lifestyle brand, ELLE, the biggest-selling fashion magazine & authority on style, was looking to create its own coffee brand that could compete with the likes of Illy and Nespresso. For a new-to-market coffee brand in an incredibly crowded category, instant brand recognition was essential, so our […]